TAILIEUCHUNG - Collection 114 essays part 6

Advertising is well-known as a method of promotion, a method used by corporations to introduce their products and services to the market, attract the eye of consumers and increase sales^ Cntic^ofpi V advertising argue that advertising is the main drive of soaring sales of some products and services, inducing consumers to purchase what they do not actually need in their daily lives, This contention is self-evident. | Topic 51 The high sales of popular consumer goods reflect the power of advertising but not the real need of the society where such products are sold. To what extent do you agree or disagree Advertising is well-known as a method of promotion a method used by corporations to introduce their products and services to the market attract the eye of consumers and increase sales. Critics of advertising argue that advertising is the main drive of soaring sales of some products and services inducing consumers to purchase what they do not actually need in their daily lives This contention is self-evident. Advertisements conquer the audience mainly by sending them a message that they are lacking a specific brand or product that is likely to make them acceptable or even distinguished individuals in society. The advertisements as to medicine dietary supplement and other life-enhancing products provide a typical example. Targeting the buyers that are doubtful or worried about health advertisers have sought to encourage them to think that they are threatened by such problems as malnutrition dysfunction of any part of their bodies. Lack of the knowledge in this field the audience will rush to buy the advertised products. Such cases are ever-present and the audience expects an immediate positive outcome disregarding other solutions. Advertising also works to create a best-seller image for a newly-marketed product. The audience is tempted to buy it in the hope that they can thus become one of the eyewitnesses and participants of a fad. It is not uncommon that cell phone users replace their phones every year although the phone they have abandoned is still in usable conditions. They might not actually need to make purchases so frequently but advertising spurs them to do so. The power of advertising has too often abused by advertisers who tend to give an exaggerated account of the popularity of a product soon after the product is marketed. So gullible are some buyers that they are .

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