TAILIEUCHUNG - Chapter 6 - Crafting Business Strategy for Dynamic Contexts

Distinguish the ways in which firms’ strategies are related to dynamic contexts. Identify, compare, and contrast the various routes to revolutionary strategies. Evaluate the advantages and disadvantages of choosing a first-mover strategy. Recognize when an incumbent is caught off guard by revolutionary strategy and identify defensive tactics to reduce the effects of this competition | Chapter 6 Crafting Business Strategy for Dynamic Contexts OBJECTIVES Distinguish the ways in which firms’ strategies are related to dynamic contexts 1 Identify, compare, and contrast the various routes to revolutionary strategies 2 Evaluate the advantages and disadvantages of choosing a first-mover strategy 3 Recognize when an incumbent is caught off guard by revolutionary strategy and identify defensive tactics to reduce the effects of this competition 4 Explain the difficulties and solutions to implementing revolutionary strategies 5 THE TALE OF NAPSTER Sold to Software Business sold Business model options Roxio Software and music Software Music Software Sonic solutions Napster Music Bank-rupt Subscription Unlimited downloads for $ Streaming Real-network's Rhap-sody lets music lovers listen as much as they want for one monthly fee A la carte Roxio and iTunes sell single songs SOUTHWEST AIRLINES “Think and act big and we’ll get smaller. Think and act small and .

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