TAILIEUCHUNG - THE ECONOMIC CONTRIBUTION OF WISCONSIN PUBLIC LIBRARIES TO THE ECONOMY OF WISCONSIN

So, for example, economic dynamics play an important “input” role in innovation. The term “economic dynamics” captures a variety of indicators: venture capital, broadband penetration, investments in R&D, and business formation. The index enables one to explore each of these variables in depth and download detailed data by simply clicking the drill-down feature. Human capital is also a vital input to innovation. Therefore, the index provides different perspectives to evaluate a region’s human capital. In addition, this tool includes state-level indicators—total R&D spending and science and technology graduates—that can help evaluate the strength of a state’s investments to support. | THE ECONOMIC CONTRIBUTION OF WISCONSIN PUBLIC LIBRARIES TO THE ECONOMY OF WISCONSIN Northstar Êcữỉìữrĩtics ỉỉtC- University Research Park 510 Charmany Drive Suite 275C Madison WI 53719 May 1 2008 The Economic Contribution of Wisconsin Public Libraries TABLE OF CONTENTS Acknowledgments 4 Executive Summary 7 CHAPTER 1 Introduction 13 CHAPTER 2 The Economic Contribution of Public Library Spending to the Wisconsin Economy 17 CHAPTER 3 The Economic Contribution of Public Library Services to the Wisconsin Economy 23 CHAPTER 4 The Return on Investment for Public Library Services in the Wisconsin Economy 31 CHAPTER 5 Public Input Library Usage Patterns and Value of Library Services 35 CHAPTER 6 SWOT Gap Analysis and the Relative Value of Libraries in a Knowledge Economy 51 CHAPTER 7 Methodology 65 Bibliography 69 Appendix 1 Survey Questionnaire 71 Appendix 2 Focus Group Schedule and Locations 79 Appendix 3 Handout to Library Directors 81 Appendix 4 Focus Group Interview Script 83 Northstar Economics Inc.

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