TAILIEUCHUNG - Chapter 3: Economic, Social, and Regulatory Aspects of Advertising

Advertising regulation refers to the laws and rules defining the ways in which products can be advertised in a particular region. Rules can define a wide number of different aspects, such as placement, timing, and content. In the United States, false advertising and health-related ads are regulated the most. Many communities have their own rules, particularly for outdoor advertising. Sweden and Norway prohibit domestic advertising that targets children | Economic, Social, and Regulatory Aspects of Advertising Identifies and explains economic, social, ethical, and legal issues advertisers must consider Chapter 3 Chapter Title Chapter 3 Objectives Classify two main types of social criticisms Employ an economic model to discuss effects Explain social responsibility and ethics Understand how governments regulate here and abroad Discuss court rulings that affect freedom of speech Describe how federal agencies regulate Define the regulatory roles of state and local governments Discuss self-regulation 3- Controversies Economic Societal affect product value? make us more materialistic? increase prices? discourage competition? affect demand? make us buy things we don’t need? debase language? affect art? affect us subliminally? influence consumer choice? Does advertising . . . 3- Economic Impact: Principles Self-interest Complete information Absence of externalities Many buyers & sellers 3- Economic Impact: Global .

• Internet Marketing
• Regulatory Aspects
• product value
• increase prices
• Economic Impact
• Impacts values
• Ethics of Advertising
• Government Regulates
• Marketing communications
• Integrated marketing communications
• Lecture Advertising and promotion
• Ethical criticisms
• Lecture Advertising and promotion
• Ethical criticisms
• Regulatory and spectrum aspects of 5G and IoT/M2M
• Spectrum aspects of 5G and IoT/M2M
• Spectrum aspects of 5G
• IoT/M2M applications
• IoT in financial services
• Regulatory and spectrum aspects of 5G technology
• Spectrum aspects of 5G technology
• 5G technology
• Spectrum bands used for 4G in India
• Overview of timeline for imt development
• General Epidemics
• Mathematical Approach
• Biomedical Importance
• Host Genetic Factors
• Infectious Diseases
• Emerging Diseases
• Biocompatibility
• Cytotoxicity Testing
• Blood Compatibility
• Medical Device
• Biomaterials Safety Evaluation
• báo cáo hóa học
• công trình nghiên cứu về hóa học
• tài liệu về hóa học
• cách trình bày báo cáo
• Procedural issues
• onsultation of intereste
• regulatory patchwork
• Macro prudential
• Internal Market aspects
• Conclusions
• Evaluation and Management
• Credit Management
• capital and business
• Personal customers
• currency treasury
• financial accounting
• Endometriosis
• Endometriosis and Infertility
• Epidemiological
• Clinical Aspects
• Developing Country
• Early Infant
• Contemporary advertising
• Advertising and IMC today
• The big picture
• Consumer behavior
• Banking supervision
• Banking operations
• Banking practices globally
• Role of the supervisor
• Banking companies ordinance
• Bank regulation
• Banking system
• Mortgage brokers