TAILIEUCHUNG - India’s Poultry Sector: Development and Prospects

Family poultry is rarely the sole means of livelihood for the family but is one of a number of integrated and complementary farming activities contributing to the overall well-being of the household. Poultry provide a major income-generating activity from the sale of birds and eggs. Occasional consumption provides a valuable source of protein in the diet. Poultry also play an important socio-cultural role in many societies. Poultry keeping uses family labour, and women (who often own as well as look after the family flock) are major beneficiaries. Women often have an important role in the development of family. | United States I jcry4 Department of LJCjL Av Agriculture AGRICULTURE AND TRADE REPORTS 1 India s Poultry Sector Outlook Development and Prospects WRS-04-03 Rapid poultry sector growth is being driven by an expanding middle class and the emergence of vertically integrated poultry producers. India s Poultry Sector Development and Prospects. Maurice Landes Suresh Persaud and John Dyck. Market and Trade Economics Division Economic Research Service . Department of Agriculture Agriculture and Trade Report WRS-04-03. Abstract Poultry meat is the fastest growing component of global meat demand. India the world s second largest developing country is contributing to the expansion through the rapid growth of its poultry sector. In India poultry sector growth is being driven by rising incomes together with the emergence of vertically integrated poultry producers that have reduced consumer prices by lowering production and marketing costs. Integrated production a market transition from live birds to chilled and frozen products and policies that help ensure supplies of competitively priced domestic or imported corn and soybeans are keys to future poultry industry growth in India and in other developing countries. Keywords India developing countries poultry demand prices vertical integration contract growing feed policy trade economic model. Acknowledgments The authors would like to thank Dr. . Sachdev Dr. V. Shunmugam Weyland Beeghley and Joe Carroll for their assistance in arranging study visits and interviews in India. David Harvey made valuable contributions to this report. Appreciation is also extended to Praveen Dixit Shayle Shagam and Joy Harwood for their reviews. John Weber the editor and designers Wynnice Pointer-Napper and Victor Phillips Jr. provided excellent publication support. Financial support for this project was provided by the Emerging Markets Program of USDA s Foreign Agricultural Service. Cover Photos Chicken Center at INA Market in New Delhi India. .

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