TAILIEUCHUNG - Lecture Business communication: Developing leaders for a networked world: Chapter 6 - Peter W. Cardon

Chapter 6 - Improving readability with style and design. In this chapter you will learn: Describe and apply the following principles of writing style that improve ease of reading: completeness, conciseness, and natural processing; explain and use navigational design to improve ease of reading; describe and apply the components of the reviewing stage, including a FAIR test, proofreading, and feedback. | Chapter Six Improving Readability with Style and Design McGraw-Hill/Irwin Copyright © 2014 by The McGraw-Hill Companies, Inc. All rights reserved. Learning Objectives Describe and apply the following principles of writing style that improve ease of reading: completeness, conciseness, and natural processing Explain and use navigational design to improve ease of reading. Describe and apply the components of the reviewing stage, including a FAIR test, proofreading, and feedback. Improving Ease of Reading with Completeness You can achieve completeness with three basic strategies: providing all relevant information; being accurate being specific Provide All Relevant Information The key to providing all but only relevant information is to plan, write, and review your message strategically Repeatedly asking yourself what information is necessary for the purpose of your message will help you accomplish this. Be Accurate Accuracy, like specificity, strongly .

• Quản trị kinh doanh
• Business communication
• Networked world
• Interpersonal communication
• Business messages
• Improving readability
• Parallel language
• Business communication design
• Lecture Business communication design
• Indirect communication strategies
• Direct communication strategies
• Indirect strategy
• Communicating internally
• Formal communication networks
• Informal communication networks
• Business of change
• Organizations change
• Communication conflicts
• Industrial communication
• Lecture Business and industrial communication
• Subordinate communication
• Communication activities
• Lecture Business communication
• Communication skills
• Business communication process
• Communication networks
• Oral communication
• Text based visuals
• Business writing design
• Writing process
• Business writing style
• Business of reports
• Organizing reports
• Informational reports
• Communication technology
• Technology influence
• Selecting appropriate words
• Avoid discriminatory wording
• Writing good news
• Neutral messages
• Writing bad news messages
• Writing persuasive messages
• Email sales messages
• Writing reports
• Conventional outline form
• Writing short reports
• Forms of short reports
• Communicating orally
• Using voice input
• Application documents
• Print résumé
• Creating effective messages
• Communication design
• Select channels
• Administrative communication
• Business communication environment
• Communication process
• Business environment
• Corporate culture