TAILIEUCHUNG - Designing social media policy for government: Eight essential elements

Issues of privacy and surveillance are embedded in my research. In handling these issues, i value the individual over corporations and governments and seek a privacy approach that makes data transparent to and controlled by their subject. In other words, i believe that an individual has complete rights to their own data and their presentation. Although i take a performative approach to identity presentation, i do not believe that the individual is inherently fragmented. Instead, i see the modern individual as aware of and reacting to the diverse social climate that we are embedded within. In. | Center for Technology in Government Designing Social Media Policy lor Government Eight Essential Elements Designing social media policy for government Eight essential elements Jana Hrdinová Natalie Helbig Catherine Stollar Peters Center for Technology in Government University at Albany SUNY 187 Wolf Road Suite 301 Albany NY 12205 Phone 518 442-3892 Fax 518 442-3886 E-mail info@ May 2010 2010 The Research Foundation of State University of New York Cover Image Copyright 2008 . The cover image is published under a Creative Commons Attribution UK England Wales License. Introduction Government agencies are increasingly looking to leverage social media to improve the quality of government services and enable greater citizen engagement. Publicly available social media sites such as Facebook or Twitter are providing governments with attractive options for meeting these new objectives. These sites are widely available to government employees and citizens with Internet access they have established communities and networks and they provide a wide range of audio video and interactive capabilities without substantial costs. While there are many high profile examples of government agencies engaging social media tools for the vast majority of governments across the US these tools are still fairly new and relatively unexplored. The process of adopting new tools and managing the related changes in work processes and policies is not easy for any type of organization. But governments at all levels are starting to put more and more effort into figuring out social media tools that involves exploring new ways of working and shifting communication patterns. It also involves the creation of new policies and guidelines to encourage proper use and to mitigate the risks of social media tools. Developing a social media policy can be an important first step for those government agencies considering using social media and can ultimately .

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