TAILIEUCHUNG - User-generated goods made easy for IP owners

Marketing and advertising play a significant role in setting norms and encouraging behaviors, especially for children. Annually, children view tens of thousands of television commercials and see hundreds of billboard and poster advertisements; the majority of these commercials promote food products. As a result, children view multiple food advertisements every day, with the heaviest food advertising for the least nutritious foods and beverages. | engaging the global children s entertainment industry A publication of Brunico Communications Ltd. JULY AUGUST 2012 Taking notes from a script doctor p13 User-generated goods made easy for IP owners p20 Cartoon Forum Take a look at new shows making their way to Toulouse p30 1 1 r CANADA POST AGREEMENT NUMBER 40050265 PRINTED IN CANADA USPS AFSM 100 Approved Polywrap HD CGI - 26X22 3 EWONiMd AN owns oivd aovisod S n oinv flisiasad francetelevisions Cyber Group US in the . CA in Canada US outside of Canada the . Special Report Cartoon Forum Preview 30 We take a look at projects with potential headed to next month s annual European animation pitch fest next month in Toulouse France July August 2012 moves 7 Check out the top-five things on Kidscreen s radar this month Hot Stuff Disney s rising star Olivia Holt dishes on monsters and Mars tv 13 Script doctor David Freedman shares tips on upping the comedy in a rewrite Tuning In Italian kidnet Boing makes it big with free DTT and CN catalogue consumer products 20 CafePress helps licensors legitimize fans design-it-yourself impulses Licensee Lowdown Apparel co Kahn Lucas sets sights on girls IP expansion kid insight 25 Nickelodeon studies the mindset of the Millennial gamer Muse of the Month Five-year-old Riley takes pretend play online ikids 28 Print books vs. eBooks which are better for kid-and-parent co-reading New Kid in Town Bubble Gum readies Little Space Heroes for blast-off tEMoNAUf stand Kids take a spin with latest high-tech toy Sphero Discovery Kids continues to grow at retail One Direction cool with girls mot with boys I Roobarb Custard support fellow fur-bearers 29 Cover Our cover this month features an ad for Paris France-based Cyber Group s new animated series The Chronicles of Zorro. Oops Regarding May June s TV feature The Russian Evolution pg. 18 we d like to note that Mr. Ilya Popov is CEO of The Riki Group and president of The Russian Animated Film Association RAFA . And in that .

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