TAILIEUCHUNG - Business Plans Kit For Dummies 2nd editon - Chapter 12

Chapter 12 Planning for a Nonprofit Organization In This Chapter Being a businessperson — even in the nonprofit world Using your plan to explain and pursue your purpose you may have heard the joke about the company that lost money year after year until it finally decided to become a nonprofit organization. | H ii Chapter 12 Planning for a Nonprofit Organization In This Chapter Being a businessperson even in the nonprofit world Using your plan to explain and pursue your purpose ou may have heard the joke about the company that lost money year after year until it finally decided to become a nonprofit organization. It offers a good punch line but people in the world of philanthropy know it s a long way from the real reason that organizations become nonprofits. To nonprofits also known as not-for-profits and NPOs the bottom line isn t and never was about making money. Sure fundraising is essential to underwrite programs but to nonprofits the ultimate motivation isn t the dollar but the good deed. To industry associations and business groups doing well means helping others succeed. To charitable organizations it means making the world a better place by aiding disaster victims protecting the environment offering childhood vaccinations enhancing the arts preserving history protecting individual rights . . . the list goes on and on. Because nonprofits don t seek to make a profit however you may be wondering why they even need a business plan especially when by its very definition a business is a profit-generating enterprise. Here s why Business planning makes nonprofits more businesslike in how they operate and how they achieve success. When you develop a business plan you develop a clear mission and vision and you zero in on the people you plan to serve and what you aim to accomplish. You establish a plan of action a strong organization and increased efficiency. And by doing all that you put your organization in a position to raise more funds to devote to your good work. This chapter leads you down the nonprofit business-planning road. H DD 220 Part III Tailoring a Business Plan to Fit Your Needs Nonprofit-speak In the world of nonprofit organizations you re spoken in the hallways of for-profit companies. likely to hear a different language than the one Here s a quick .

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