TAILIEUCHUNG - Lecture Business economics - Lecture 1: Introduction to Business

In old days people used the word “oikonomos” for the management of house affairs. Development of civilization extended oikonomos to frontiers of the country and resulted it in becoming “political economy”, which dealt with various economic affairs of the country. The following will be discussed in this chapter: Introduction to economics/definitions, ten principles of economics, why manager needs to study economics. | Lecture 1 Introduction to Business economics - I Instructor: Abbas Course code: ECO 400 Introduction Course instructor: Prof. Abbas Course title: Business economics Credit hours: 3 (3,0) Course code: ECO400 Course Objective Understanding of micro and macroeconomics concepts Business applications of economics Introduction Course Outline Introduction to Business economics Market forces of supply and demand Elasticity The theory of consumer choice The Costs of Production Firms in Competitive Markets Monopoly Monopolistic Competition Introduction Measuring a Nation’s Income Production and Growth Saving investment and financial system Unemployment Unemployment and Inflation Money and Inflation Open economy Aggregate demand and aggregate supply Poverty Economy of Pakistan Introduction Core texts Principles of economics, N. Gregory Mankiw Additional reading Managerial economics and business strategy, Assessment Method 4 Quizzes 10% 4 Assignment 15% 1st

• Kinh tế học
• Business economics
• Lecture Business economics
• Business applications of economics
• Open economy
• Competitive markets
• Principles of economics
• Economic Models
• Economics of agriculture
• Monopolistic competition
• Macroeconomic policy
• Supply curve
• Elasticity of demand
• Consumer choice
• Competitive firms
• Imperfect competition
• Gross domestic product
• Financial intermediaries
• Productivity growth
• Natural rate of unemployment
• Labor force
• Money supply