TAILIEUCHUNG - Lecture Management information systems (10/e): Chapter 1 - James A. O'Brien, George M. Marakas

Chapter 1 - Foundations of information systems in business. In this chapter, the learning objectives are: Understand the concept of a system and how it relates to information systems; explain why knowledge of information systems is important for business professionals and identify five areas of information systems knowledge they need; give examples to illustrate how business applications of information systems can support a firm’s business processes, managerial decision making, and strategies for competitive advantage;. | The number in the lower left corner of each slide is the page number in the O’Brien textbook to which the material refers. The slides in this presentation are only those containing key information from the chapter. Illustrative figures are not included as they can be seen as you review the material in the book. Students Multimedia Lecture Support Package to Accompany Basic Marketing Lecture Script 6- Foundations of Information Systems in Business Chapter 1 McGraw-Hill/Irwin Copyright © 2011 by The McGraw-Hill Companies, Inc. All rights reserved. Multimedia Lecture Support Package to Accompany Basic Marketing Lecture Script 6- Understand the concept of a system and how it relates to information systems. Explain why knowledge of information systems is important for business professionals and identify five areas of information systems knowledge they need. Learning Objectives Multimedia Lecture Support Package to Accompany Basic Marketing Lecture Script 6- Learning Objectives

• Quản trị kinh doanh
• Management information systems
• Lecture Management information systems
• Information systems in business
• Business applications
• Electronic commerce
• Information systems combine
• Information systems
• Computer based information systems
• Managing information resources
• Information security
• Global management of information technology
• Organizing IT
• Customer relationship management
• Supply chain management
• Transaction processing systems
• Managing data
• Network applications
• Business analytics
• General ethical framework
• Social computing
• Major E commerce mechanisms
• Mobile computing
• IT strategic plan