TAILIEUCHUNG - Blog Marketing

News outlets today are abuzz with stories about blogs. In January 2005, Fortune magazine featured a story called “Why There’s No Escaping the Blog.” In May of the same year, “Blogs Will Change Your Business” screamed from the cover of Business- Week. Blogs have become so hot that some mainstream TV news reporters are quoting from the more popular blogs on the air. Un- fortunately, despite all the press coverage, little is being published about how blogs can benefit you and your business | Expand audience reach and create positive cwtemer experiences MARKETI NG The Revolutionary New Way to Increase Sales. Build Your Brand. and Get Exceptional Results Jeremy Wright BLOG MARKETING THE REVOLUTIONARY NEW WAY TO INCREASE SALES BUILD YOUR BRAND AND GET EXCEPTIONAL RESULTS Jeremy Wright McGraw-Hill New York Chicago San Francisco Lisbon London Madrid Mexico City Milan New Delhi San Juan Seoul Singapore Sydney Toronto The McGraw Hill Companies Copyright 2006 by The McGraw-Hill Companies. All rights reserved. Manufactured in the United States of America. Except as permitted under the United States Copyright Act of 1976 no part of this publication may be reproduced or distributed in any form or by any means or stored in a database or retrieval system without the prior written permission of the publisher. 0-07-147950-3 The material in this eBook also appears in the print version of this title 0-07-226251-6. All trademarks are trademarks of their respective owners. Rather than put a trademark symbol after every occurrence of a trademarked name we use names in an editorial fashion only and to the benefit of the trademark owner with no intention of infringement of the trademark. Where such designations appear in this book they have been printed with initial caps. McGraw-Hill eBooks are available at special quantity discounts to use as premiums and sales promotions or for use in corporate training programs. For more information please contact George Hoare Special Sales at george_hoare@ or 212 904-4069. TERMS OF USE This is a copyrighted work and The McGraw-Hill Companies Inc. McGraw-Hill and its licensors reserve all rights in and to the work. Use of this work is subject to these terms. Except as permitted under the Copyright Act of 1976 and the right to store and retrieve one copy of the work you may not decompile disassemble reverse engineer reproduce modify create derivative works based upon transmit distribute disseminate sell publish or .

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