TAILIEUCHUNG - Lecture The dynamics of mass communication: Media in the digital age (10/e): Chapter 8 - Joseph R. Dominick

Chapter 8 - Sound recording. In this chapter, you will learn: understand the development of the recording process, explain the impact of the Depression and World War II on the industry, recognize the significance of the CD, discuss the impact of Napster and its successors, explain how the digital age is affecting the recording industry, describe the departments that make up the recording industry. | Sound Recording Chapter 8 © 2009, The McGraw-Hill Companies, Inc. All rights reserved. CHAPTER OUTLINE History Sound Recording in the Digital Age Defining Features of Sound Recording Organization of the Record Industry Ownership in the Recording Industry Producing Records Economics Feedback HISTORY Phonograph: Thomas Edison For dictation Graphophone: Bell & Tainther Gramophone: Berliner Nickelodeons Rivalry Victrola: Berliner Disc player designed to look like furniture “His Master’s Voice” By 1914 record players were common National dance craze Jazz Age The Impact of Radio on the Recording Industry By 1924, radio cut into sales of record players Sales down 50% Record companies improved quality of recordings Record companies marketed combined radio-phonographs RCA & Victor merged in 1929 The Great Depression Jukebox: coin-operated music player Installed in bars, diners, drugstores Boosted record sales about 500% by 1939 World War II and After Shellac declared defense commodity Musicians strike, 1942-1944 Capital Records sent free records to radio stations Columbia introduced 33-1/3 rpm LP (albums) RCA introduced 45 rpm (singles) Stereo players introduced in 1950s TV affected both radio and recording industries Playing Top 40 songs became popular The Coming of Rock and Roll Rock’s roots in black rhythm and blues, commercial white popular music, country & western, jazz Popular new singers: Elvis Presley, Bill Haley, Buddy Holly, Little Richard, Chuck Berry, etc. Rock Goes Commercial Most original rock stars left scene by 1959 Payola scandals Early 1960 industry cleaned up its image Wholesome, clean-cut American singers The British Invasion The Beatles, 1964 Rolling Stones, Animals, other British groups American Genres Folk Soul Transitions Late 1960s into 1970s Social experimentation and cultural transition Country rock Rock opera Blend jazz, rock, classical Heavy metal Industry Trends: 1970-1990s Disco Michael Jackson’s .

• PR - Truyền thông
• Mass communication
• Digital age
• Media in the digital age
• Mass media
• Sound recording
• Record industry
• Producing records
• The digital age
• Dynamics of mass communication
• Truyền thông đại chúng
• Perspectives on mass communication
• Functions of mass communication
• Functional analysis
• Communication process
• Mass media industry
• Social effects
• Interpersonal communication
• Mass communication effects
• Conquering space
• Cultural context
• Electronic media