TAILIEUCHUNG - Lecture Management information systems (9/e) – Chapter 11: Developing business/IT strategies

After completing this unit, you should be able to: Discuss the role of planning in the business use of information technology, using the scenario approach and planning for competitive advantage as examples; discuss the role of planning and business models in the development of business/IT strategies, architectures, and applications; identify several change management solutions for end user resistance to the implementation of new IT-based business strategies and applications. | Developing Business/IT Strategies Chapter 11 Discuss the role of planning in the business use of information technology, using the scenario approach and planning for competitive advantage as examples. Discuss the role of planning and business models in the development of business/IT strategies, architectures, and applications. Learning Objectives Learning Objectives Identify several change management solutions for end user resistance to the implementation of new IT-based business strategies and applications. Why Study Planning Fundamentals? Information technology has created a seismic shift in the way companies do business. Just knowing the importance and structure of e-business is not enough. You need to create and implement an action plan that allows you to make the transition from an old business design to a new e-business design. Case #1: ROI in Business/IT Planning The Rowe Companies’ ROI Process Use simple ROI calculations to help prioritize IT projects for planning purposes .

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