TAILIEUCHUNG - Lecture Computing for management - Chapter 19

Lecture 19 - Information systems planning. After studying this chapter you will be able to understand: Introduction types of planning, why is planning so difficult? the changing world of planning, traditional strategy-making, today’s sense-and-respond approach, seven planning techniques. | Information Systems Planning Lecture 19 Summary of Previous Lecture Strategic uses of IT, Historical overview Whither the internet revolution? Cheap Revolution Profitability of IT revolution GRAINGER Case Study Definitions review E-Business Drivers Does IT Still Matter? Nicholas Carr Summary of Previous Lecture How IT still matters Working inward Working outward Working Across Working Inward B2E, Intranet Intranet Applications General Electric Case Study Summary of Previous Lecture Fostering a sense of belonging Working Outward B2C Electronic Tenders Getting closer to customers web example Problems and Advantages of Working outward The E-Business Model Summary of Previous Lecture Working Across B2B model Coordinating with co-suppliers Levels of system integration What is a Value chain? DELL Computer case Example Today’s Lecture Introduction Types of planning Why is planning so difficult? The Changing World of Planning Traditional Strategy-Making Today’s Sense-and-Respond Approach Today’s Lecture cont. Seven Planning Techniques Stages of Growth Critical Success Factors Competitive Forces Model Five Forces Analysis of the Internet Value Chain Analysis E-Business Value Matrix Linkage Analysis Planning Scenario Planning Introduction IS management is becoming more difficult and more important at the same time: Technology changing so fast: “Why bother?” Vs. Most organizations’ survival is dependant on technology How to resolve this apparent paradox? Good News = variety of approaches, tools and mechanisms available Bad News = no ‘best’ way to go about it Introduction Introduction cont. It is important to establish the appropriate mindset for planning: Some managers believe = “determining what decisions to make in the future” Better view = developing a view of the future that guides decision making today Subtle difference = ‘strategy making’ Strategy = stating the direction in which you want to go and how you intend to get there The result of strategy-making .

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