TAILIEUCHUNG - Lecture Strategic Management: Lesson 3 - Crafting a strategy

Lesson 3 – Crafting a strategy has outline The five generic competitive strategies, Supplementing the chosen competitive strategy – other importatn strategy choices, Strategies for competing in international markets, corporate strategy: diversification and the multibusiness company. | LESSON 3 – CRAFTING A STRATEGY Copyright © 2013 by The McGraw-Hill Companies, Inc. All rights reserved. McGraw-Hill/Irwin 1 LESSON 3 - OUTLINE : THE FIVE GENERIC COMPETITIVE STRATEGIES : SUPPLEMENTING THE CHOSEN COMPETITIVE STRATEGY – OTHER IMPORTATN STRATEGY CHOICES : STRATEGIES FOR COMPETING IN INTERNATIONAL MARKETS : CORPORATE STRATEGY: DIVERSIFICATION AND THE MULTIBUSINESS COMPANY LO1 Gain an understanding of how each of the five generic competitive strategies go about building competitive advantage and delivering superior value to customers. LO2 Recognize why some generic strategies work better in certain kinds of industry and competitive conditions than others. LO3 Recognize the required conditions for delivering superior value to customers through the use of a hybrid of low-cost provider and differentiation strategies. LO4 Learn whether and when to pursue offensive or defensive strategic moves to improve a company’s market position. LO5 Recognize when being a first

• Quản trị kinh doanh
• Strategic Management
• Crafting a strategy
• Core concepts
• Kinh doanh quốc tế
• Quản trị kinh doanh
• Chiến lược kinh doanh
• Ebook Strategic management for travel and tourism
• Strategic management for travel and tourism
• Strategic choices
• Strategic implementation
• Analysis in strategic management
• Strategic alliances in the airline industry
• Lecture Strategic management
• Strategic leadership
• Analyzing strategic management cases
• Knowledge management
• Competitive advantages
• Strategic management trade offs
• Bài giảng Quản trị chiến lược
• Key terms
• Strategic thinking development progress
• Comprehensive framework
• Stages of strategic management
• Strategic actions
• Strategic competitiveness
• Strategic management process
• Sustained competitive advantage
• Internal environment analysis
• Human capital moderate the relationship
• Strategic thinking and strategic human resource management
• Human capital to enhance strategic HRM
• Effectively benefit from strategic thinking
• Significant effect on strategic HRM
• Lecture Management the new competitive landscape
• Management the new competitive landscape
• Technology strategy
• Strategic management model
• Cooperative strategy
• Strategic alliances
• Managerial labor markets
• Implementing strategy
• Strategic control
• Corporate governance
• Effective strategic leadership
• Ethical culture
• Learning organization
• Venture creation
• Corporate entrepreneurship
• Lecture Management
• The importance of strategic management
• The strategic management process
• Types of organizational strategies
• Explain why strategic management is important
• Internet strategies
• Competitor analysis
• External environmental analysis
• Business level strategy
• Competitive advantage
• Competitive dynamics
• Competitive rivalry
• Corporate level strategy
• Corporate strategy
• Restructuring strategies
• Effective acquisitions
• International strategy
• International strategy lifecycle
• Managerial Ccontrol
• Organizational structure
• Functional structure
• Internal corporate venturing
• Strategic market management
• Lecture Strategic market management
• Quản lý thị trường chiến lược
• Strategic analysis
• Strategic groups