TAILIEUCHUNG - DreamWorks Animation 2011

In 2011, DreamWorks Animation once again achieved both commercial and critical success. Our films Kung Fu Panda 2 and Puss in Boots together reached $ billion at the worldwide box office, and each was among the top dozen highest-grossing movies of the year. Kung Fu Panda 2 and Puss in Boots were also among the very best reviewed films of 2011, and the Academy of Motion Picture Arts & Sciences recognized both with nominations for Best Animated Feature Film. At the same time, 2011 revealed some challenges for the broader industry, in particular the declining home video market. While. | D R E A M w o R K s A N I M A T I o N Fellow Shareholders In 2011 DreamWorks Animation once again achieved both commercial and critical success. Our films Kung Fu Panda 2 and Puss in Boots together reached billion at the worldwide box office and each was among the top dozen highest-grossing movies of the year. Kung Fu Panda 2 and Puss in Boots were also among the very best reviewed films of 2011 and the Academy of Motion Picture Arts Sciences recognized both with nominations for Best Animated Feature Film. At the same time 2011 revealed some challenges for the broader industry in particular the declining home video market. While animation titles remain at the top of the charts domestic box office-to-DVD conversion ratios throughout the industry continued to weaken. And internationally box office success has not translated as well into home video sales since many emerging territories still lack mature post-theatrical markets. Consequently the profitability of our films was adversely affected. As has occurred in the past the film business is experiencing a period of transition. This time the home entertainment market is increasingly moving toward online delivery. Our landmark agreement with Netflix is evidence of this transition. Starting with our new releases in 2013 Netflix will be the exclusive subscription television service for our feature films as well as a number of our television properties before then. This is part of the evolving market for digital content which is generating value beyond the traditional theatrical and home entertainment windows a positive development for high-quality branded content like DreamWorks Animation s. In 2011 we continued to look for ways to extend the value of our intellectual property through our nonfilm initiatives. On the small screen Kung Fu Panda Legends of Awesomeness debuted in the fall on Nickelodeon and like Penguins of Madagascar delivered outstanding ratings success for the network. Our How to Train Your Dragon .

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