TAILIEUCHUNG - Lecture Electronic commerce - Chapter 9: Mobile Computing and Commerce and Pervasive Computing

Lecture Electronic commerce - Chapter 9: Mobile Computing and Commerce and Pervasive learning objectives: Describe the mobile computing environment that supports m-commerce (devices, software, services). Describe the four major types of wireless telecommunications networks. Define mobile commerce and understand its relationship to e-commerce. Discuss the value-added attributes, benefits, and fundamental drivers of m-commerce. Discuss m-commerce applications in finance, shopping, advertising, and provision of content. Describe the application of m-commerce within organizations. | Chapter 9 Mobile Computing and Commerce and Pervasive Computing 2008 Pearson Prentice Hall Electronic Commerce 2008 Efraim Turban et al. Learning Objectives 1. Describe the mobile computing environment that supports m-commerce devices software services . 2. Describe the four major types of wireless telecommunications networks. 3. Define mobile commerce and understand its relationship to e-commerce. 4. Discuss the value-added attributes benefits and fundamental drivers of m-commerce. 5. Discuss m-commerce applications in finance shopping advertising and provision of content. 6. Describe the application of m-commerce within organizations. 9-2 Learning Objectives 7. Understand B2B and supply chain management applications of m-commerce. 8. Describe consumer and personal applications of m-commerce. 9. Understand the technologies and potential application of location-based m-commerce. 10. Describe the major inhibitors and barriers of m-commerce. 11. Discuss the key characteristics and current uses of pervasive computing. 9-3 Mobile Computing Content Infrastructure and Services NewComputing Environment Mobile Computing Mobile devices personal digital assistant PDA A handheld computer principally used for personal information management smartphone Internet-enabled cell phone that can support mobile applications Blackberry A handheld device principally used for e-mail 9-4 Mobile Computing Content Infrastructure and Services 9-5 Mobile Computing Content Infrastructure and Services Conversion of devices These handheld devices blend blogging Instant Messages SMS and other forms of social networking in which Web browsing is easy especially with a full keyboard wirelessmobile computing mobile computing Computing that connects a mobile device to a network or another computing device anytime anywhere 9-6 Mobile Computing Content Infrastructure and Services EnablingTechnologies for Mobile Computing Hardware and software infrastructures that support the wireless connection include

• Thương mại điện tử
• Lecture Electronic commerce
• Electronic commerce
• Mobile Computing
• Define mobile commerce
• Personal digital assistant
• Wireless mobile computing
• Lecture Electronic Commerce (E Commerce)
• Electronic Commerce (E Commerce)
• Bài giảng Thương mại điện tử
• Retailing in Electronic Commerce
• E tailing business models
• Online employment market
• Electronic Commerce Payment Systems
• Online payments
• Credit cards online
• Stored value cards
• Marketing in E Commerce
• Advertising in E Commerce
• Building one to one relationships
• Pure versus partial EC
• EC organizations
• Brick and mortar organizations
• Products and Services
• Describe online
• Describe electronic retailing
• Employment market
• B2B E Commerce
• B2B models
• Sell side marketplace
• Sell side intermediaries
• E Commerce security
• Fraud protection
• Protection EC networks
• Justification of Electronic Commerce
• Describe some economic principles
• Investment categories
• EC activities
• EC processes
• e marketplaces
• Intellectual property law
• Free speech issues
• Business ethics
• Monitoring employees
• Order fulfillment
• Supply chain
• EC support services
• Business Environment
• Business models
• Business networks
• Electronic market
• Private E Markets
• Describe the B2B field
• Group purchasing models
• Describe other procurement methods
• E Supply Chains
• Collaborative Commerce
• Corporate Portals
• Describe collaborative planning
• Innovative EC Systems
• E Government
• Consumer to Consumer Commerce
• Describe online publishing
• Information assurance
• Security Survey
• CIA security triad
• EC Security Policies
• E Commerce Strategy
• Global EC
• Planning process
• Business plan
• Building E Commerce Applications
• B2C Storefronts
• E Procurement
• Discuss electronic bill
• Payment card
• Processing Cards Online
• Negotiating online
• Discuss competition
• Describe electronic catalogs
• Consumer behavior
• Market research
• Describe consumer market
• Describe Internet marketing
• Describe permission marketing
• B2B Exchanges
• Define dynamic trading
• Discuss B2B networks
• Public exchange
• Ownership of Exchanges
• Dynamic Trading
• E Auctions
• Bartering and Negotiations
• Describe forward
• Reverse auctions
• Describe bartering
• Reverse logistics
• Administrative activities
• Global Logistics Systems