TAILIEUCHUNG - Lecture The dynamics of mass communication: Media in the digital age - Chapter 8

Chapter 8 - Sound recording. In this chapter, you will learn: understand the development of the recording process, explain the impact of the Depression and World War II on the industry, recognize the significance of the CD, discuss the impact of Napster and its successors, explain how the digital age is affecting the recording industry, describe the departments that make up the recording industry. | Sound Recording Chapter 8 © 2009, The McGraw-Hill Companies, Inc. All rights reserved. CHAPTER OUTLINE History Sound Recording in the Digital Age Defining Features of Sound Recording Organization of the Record Industry Ownership in the Recording Industry Producing Records Economics Feedback HISTORY Phonograph: Thomas Edison For dictation Graphophone: Bell & Tainther Gramophone: Berliner Nickelodeons Rivalry Victrola: Berliner Disc player designed to look like furniture “His Master’s Voice” By 1914 record players were common National dance craze Jazz Age The Impact of Radio on the Recording Industry By 1924, radio cut into sales of record players Sales down 50% Record companies improved quality of recordings Record companies marketed combined radio-phonographs RCA & Victor merged in 1929 The Great Depression Jukebox: coin-operated music player Installed in bars, diners, drugstores Boosted record sales about 500% by 1939 World War II and After Shellac declared

• PR - Truyền thông
• Mass communication
• Truyền thông đại chúng
• Media in the digital age
• Mass media
• Communication process
• Sound recording
• The digital age
• Dynamics of mass communication
• Perspectives on mass communication
• Functions of mass communication
• Functional analysis
• Mass media industry
• Social effects
• Interpersonal communication
• Digital age
• Mass communication effects
• Conquering space
• Cultural context
• Electronic media