TAILIEUCHUNG - Strategic Marketing Process eBook

Tham khảo sách 'strategic marketing process ebook', kinh doanh - tiếp thị, internet marketing phục vụ nhu cầu học tập, nghiên cứu và làm việc hiệu quả | marketing . Tie your marketing sales to business strategy to improve performance throughout the year. For consultants marketers and executives. A PERFECT PLANNING TOOL FOR COMPANIES UNDER 100 MILLION IN REVENUE. Copyright 2006-2009 Moderandi Inc. All rights reserved. I Preface Most small to medium-sized businesses struggle with marketing. The marketing function is often treated as a cost center--ad hoc activities that don t provide measurable results that can be tracked to the bottom line. This e-book defines our Strategic Marketing Process that businesses can use to standardize their daily monthly and annual revenue-generating activities. It covers more than just traditional marketing and ties together all go-to-market business activities strategic planning financial planning and measurement creative development marketing execution and sales. If you re a business marketer or executive complete the Key Concepts and Steps section in each subject to improve your performance throughout the year. Your team may also want to signup for a free subscription to our marketing how-to articles and tips at . If you re a consultant or service firm interested in our web-based consulting practice management software and tools based on the marketing process please visit us at . Our offering gives consultants the infrastructure and a license to deliver the services listed in the Key Concepts and Steps section of each subject of this e-book. Certified licensees can be Business consultants Marketing consultants with expertise in a specific function Sales coaches Advertising agencies Graphic design firms Marketing communications firms Web design development firms PR firms Aspiring entrepreneurs who are looking for a new business opportunity If you re interested in hiring one of our distributor consultants please visit consultants . For free marketing how-to articles and business .

• Internet Marketing
• ommunicating value
• distribution channels
• pricing strategy
• marketing materials
• investments
• Accounting principles
• Lecture Accounting principles
• Financial reporting
• Classifying investments
• Accounting for trading investments
• Strategic investments
• Financial information
• Financial statement analysis
• Intercorporate equity investments
• Minority passive investments
• Acquisition method
• International operations
• Noninfluential investments
• Motivation for investments
• Fundamental accounting principles
• Lecture Fundamental accounting principles
• Financial accounting
• Lecture Financial accounting
• Accounting system
• Interpreting investments
• Passive investments
• Equity securities
• Investments in stock
• Essentials of Investments
• Financial Assets
• The Investment Process
• Major Classes of Financial Assets
• Key Trends
• Global Markets
• Survey of accounting
• Lecture Survey of accounting
• Capital investments
• Planning for capital investments
• Reinvestment assumption
• Internal rate of return
• Managerial ability
• Contractionary investments
• Expansionary investments
• Product markets
• Intermediate accounting
• Lecture Intermediate accounting
• Investments in debt securities
• Investments in equity securities
• Available for sale securities
• Debt investments
• Stock investments
• Financial statements
• Nguyên lý kế toán
• Managerial Accounting
• Lecture Managerial Accounting
• Kế toán quản trị
• Capital budgeting evaluation
• Ebook Essentials of investments
• Investment companies
• Debt securities
• Portfolio theory
• Securities markets
• Capital asset pricing
• Derivative markets
• Active investment management
• Equity valuation
• Accounting for cash
• Accounting cycle
• Principles of financial accounting
• Accounting information
• Short term investments
• Long term investments
• Business decision
• Kế toán tài chính
• Analyzing investments
• Financial and managerial accounting
• Corporations purchase investments
• Property Investments
• Forecasting
• project costs
• project investment
• project evaluation
• project management
• technical project management
• project management for small business
• investment approach
• investment experience
• investment
• ODA capital
• investment loans
• financial investments