TAILIEUCHUNG - Social Media Marketing

"Time is a companion that goes with us on a journey. It reminds us to cherish each moment, because it will never come again. What we leave behind is not as important as how we have lived." - Captain Picard The following is a brief guide for running task oriented goal based social media campaigns. It is by no means all inclusive. Each social media campaign uses different tactics, technology and services, but the general framework for choosing which tactics and technology suit the campaign and implementing them remains the same. There are some misconceptions about social media- that only. | Social Media Marketing Contents 1. Introduction 2. Interviewing the Client 3. Setting Goals 4. Market Research Keywords 5. Registering Social Media Identities 6. Social Media Content Flow Linked Accounts 7. Building Clout through Automation 8. Social-Media-Fu What to Post And When 9. Metrics Adjustments Maintenance 10. A Social Media Campaign Outline Introduction Time is a companion that goes with us on a journey. It reminds us to cherish each moment because it will never come again. What we leave behind is not as important as how we have lived. - Captain Picard The following is a brief guide for running task oriented goal based social media campaigns. It is by no means all inclusive. Each social media campaign uses different tactics technology and services but the general framework for choosing which tactics and technology suit the campaign and implementing them remains the same. There are some misconceptions about social media- that only teenagers and college kids use it that its not relevant to small local businesses that the Internet is home to male geeks and that people who buy my product aren t on social networks . The average age of a Twitter user is 40. Groupon has proved that regional social network campaigns put people in brick and mortar stores. Women spend 85 percent more than males on Virtual items. No product or store comes with a maximum age limit to purchase. While only 3 of social networks are made up of the over 65 age group the 35-55 age group outnumbers them ten to one. In just a decade the 65 and over age group will be the largest demographic on social networks. This document is designed to guide us step by step in creating and managing a social media .

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