TAILIEUCHUNG - Lecture Managerial economics (8e): Chapter 1 - Samuelson, Marks

Chapter 1 - Introduction to economic decision making. In this chapter, we begin our study of managerial economics by stressing decision-making applications. In the first section, we introduce seven decision examples, all of which we will analyze in detail later in the text. | Chapter one Introduction to Economic Decision Making The crucial step in tackling almost all important business and government decisions begins with a single question: What is the alternative? ~Anonymous SEVEN EXAMPLES OF MANAGERIAL DECISIONS Multinational Production and Pricing Market Entry Building a New Bridge A Regulatory Problem BP and Oil Exploration Risks An R & D Decision Wooing David Letterman Six steps to decision making Step 1: Define the Problem Step 2: Determine the Objective Step 3: Explore the Alternatives Step 4: Predict the Consequences Models Step 5: Make a Choice Step 6: Perform Sensitivity Analysis Figure The Basic Steps in decision making Private and Public decisions: An Economic View Business Behavior — Maximizing Value Lower Drug Prices in Africa Public Decisions Behavioral Economics Things to Come 6 Figure topics in managerial .

• Kinh tế học
• Managerial economics
• Lecture Managerial economics
• Decision making applications
• Economic decision making
• Managerial decisions
• Decision making
• Market interactions
• Fundamentals of managerial economics
• Marginal analysis
• Marginal benefit
• Economic principles
• Kinh tế học quản lý
• Price discrimination
• Monopolistic competition
• Oligopoly games
• Traditional oligopoly models
• Capital market
• Labour market
• Economic equations
• Economic applications
• Economic applications of derivatives
• Economic application
• Multi variable functions
• Constrained optimization
• Scatter diagram
• Forms of money
• Monetary policy
• Perfect competition
• Demand function
• Supply function
• Quantitative demand analysis
• Theory of individual behavior
• Demand estimation
• Production function
• Costs of production
• Organizing production