TAILIEUCHUNG - What if there is a contraception method: A digital strategy to get the adult

Why we need to communicate to help and what is the communication task, why we need to communicate to help and what is the communication task, what we want them to remember, what we are going to say to them,. to help you answer the questions above, you are invited to consult the document content "What if there is a contraception method: A digital strategy to get the adult". Invite you to consult. | WHAT IF THERE IS A CONTRACEPTION METHOD? A digital strategy to get the adult Prepared by OhYeah Communications THE QUESTIONS WHY why we need to communicate to help and what is the communication task WHEN when we are going to communicate with our target WHO who we are going to talk to WHERE where we are going to communicate with our target WHAT what we want them to remember, what we are going to say to them HOW how we are going to measure our success THE QUESTIONS WHY why we need to communicate to help and what is the communication task WHEN when we are going to communicate with our target WHO who we are going to talk to WHERE where we are going to communicate with our target WHAT what we want them to remember, what we are going to say to them HOW how we are going to measure our success CONSUMERS CONCERNS: CONTRACEPTION METHODS Source: Vinaresearch, 06/06/2013 Using condom is the first choice for contraception among target audience CONSUMERS CONCERNS: REASON TO USE CONDOM Source: Vinaresearch, 06/06/2013 Ease to use is the reason people prefer to use condom CONSUMERS CONCERNS: DIFFERENTIATE BETWEEN PROVINCE Source: Vinaresearch, 06/06/2013 Reason to choose using condom between province difference but target to prevent illness, contraception, ease to use CONSUMERS CONCERNS: DIFFERENTIATE BETWEEN MATERIAL STATUS Source: Vinaresearch, 06/06/2013 Reason to choose using condom between material status difference but target to contraception, ease to use CONSUMERS CONCERNS: UNCONVIENCE OF USING CONDOM Source: Vinaresearch, 06/06/2013 Beside the benefits, consumers are feeling not comfortable by using the condom CONSUMERS CONCERNS: PREFERABLE BRAND Source: Vinaresearch, 06/06/2013 Durex & OK have the high preferable by consumers CONSUMERS CONCERNS: PREFERABLE FUNCTIONS Source: Vinaresearch, 06/06/2013 Thin condom is the one target audience looking for CONSUMERS CONCERNS: PREFERABLE FUNCTIONS Source: Vinaresearch, 06/06/2013 Thin condom is the one target audience looking for

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