TAILIEUCHUNG - Lecture E-commerce and e-business for managers - Chapter 6: Wireless internet and m-business

Chapter 6 - Wireless internet and m-business. In this chapter we will discuss: Wireless devices, m-business, wireless internet access, wireless web technology, software applications for wireless devices, wireless local area networks (WLANs), bluetooth, wireless communications, location tracking, future of wireless internet. | Chapter 6, Wireless Internet and m-Business Outline Introduction Wireless Devices m-Business Wireless Internet Access Wireless Web Technology Web Clipping WAP and WML Software Applications for Wireless Devices Wireless Local Area Networks (WLANs) Bluetooth Wireless Communications Location Tracking Global Positioning System E911 Act Future of Wireless Internet Implications for Disabled People Ultimate Wireless Device Introduction Wireless technology turns e-business into m-business, or mobile business Current applications Conduct online transactions Make purchases Trade stocks Send e-mail Future applications A wireless office, where computers, phones and other office equipment are all networked without cables Wireless Devices Wireless development First-generation wireless technology was the cellular phone Second generation wireless technology, which includes digital cellular phones, is currently in use worldwide Third generation, or 3G technology will enable wireless devices to send and receive data as much as seven times faster than a standard 56K modem Wireless devices Personal digital assistants (PDAs) Digital cellular phones Two-way pagers Wireless Devices Outside the United States, mobile phones are the preferred medium for getting information and making e-business transactions Service is not universally available and still relatively expensive Limited bandwidth restricts the amount of data that can be sent over the wireless network Wireless devices have significantly smaller memory capacity and less powerful processors than desktop computers m-Business m-Business e-Business using wireless devices with Internet access B2C marketplace Increased conveniences for consumers Frequent, small transactions Receiving news, sports scores, e-mail, coupons and advertisements B2B marketplace Salespeople can access product databases and place orders Address customer

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