TAILIEUCHUNG - Ebook The Management of Tourism: Part 2 - Lesley Pender, Richard Sharpley (Editor)

 (BQ) The text places the management of tourism in a structured framework, ordered around four principal themes: Managing the Tourism System, Managing Tourism Businesses, Managing Tourism in its Environment, Contemporary Issues in Tourism Management. Each chapter is written by an acknowledged subject specialist, and highlights current challenges and appropriate management responses to its particular arena. At the same time, each chapter also includes an illustrative case study, and provides suggestions for further reading that offers a more general perspective. This book has 2 part, the below is part 1. | PART 3 MANAGING TOURISM IN ITS ENVIRONMENT 11 Managing urban tourism Richard Sharpley and Lesley Roberts Chapter objectives The purpose of this chapter is to explore the means of effectively managing and marketing urban tourism in order to optimise its long-term contribution to wider development objectives. Having completed this chapter the reader will be able to identify key issues in the management of urban tourism appreciate the need for a systematic and holistic framework for managing tourism in urban spaces recognise and consider the challenges of promoting urban tourism in an increasingly homogeneous place market. Chapter contents Introduction urban tourism within tourism studies Urban tourism key themes and issues Case study Tourism and urban regeneration in Glasgow A framework for managing urban tourism Marketing urban tourism place versus territory Case study Marketing Prague as a tourism destination Conclusion Discussion questions Suggested further reading Introduction urban tourism within tourism studies Towns and cities have throughout history been a focus of tourist activity providing accommodation entertainment and other facilities for visitors Page and Hall 2003 1 . 162 Managing Tourism in its Environment For example the early development of spa tourism in the sixteenth century and the emergence of resort-based seaside tourism in the eighteenth century were both related to urban locations while the structure of the Grand Tour was determined to a great extent by the culturally significant cities of Europe Towner 1996 . However it is only more recently that the importance of urban tourism has come to be realised. Not only has tourism become according to Law 2002 1 a significant component of the economy of most large cities but also it is now widely perceived as an effective vehicle of urban development and regeneration. Since Baltimore famously revitalised its inner-harbour area in the 1970s through the development of business and leisure .

• Du lịch
• Management of Tourism
• Managing the Tourism System
• Managing Tourism Businesses
• Managing Tourism in its Environment
• Contemporary Issues in Tourism Management
• Quản lý du lịch
• Ebook Tourism management
• Tourism management
• Tourism management: Managing for change
• Measuring tourism
• Post war tourism
• Managing tourism supply issues
• Transporting the tourist
• Managing tourism crises
• Tourism crises
• Economic tourism crises
• Political tourism crises
• Environmental tourism crises
• Researching tourism crises
• Strategic management for tourism hospitality and events
• Hospitality industry management
• Tourism hospitality and event organizations
• SWOT analysis for tourism hospitality and event
• The financial in tourism hospitality and event organizations
• Competitive strategy tourism hospitality and event organizations
• Strategic evaluation tourism hospitality and event
• Strategic implementation for tourism hospitality and events
• Ebook Tourism impacts planning and management
• Tourism impacts planning and management
• The growth of tourism
• Theoretical perspectives on tourism development
• Environmental impacts of tourism
• Managing the natural resources for tourism
• Technique in tourism planning and management
• Education for tourism management
• Geographical information systems
• Ebook Strategic management for travel and tourism
• Strategic management for travel and tourism
• The travel and tourism organization
• The external environment for travel and tourism organizations
• SWOT analysis
• Strategy for travel and tourism
• Tourism destination
• Tourism destination management
• Sustainable development
• Sustainable tourism destination management
• Tourism activities
• Tourism and hospitality management
• Hospitality industry
• Historical tourism
• Religious tourism
• Categories of medical tourism
• Global tourism organization
• Tourism security and safety
• Tourism security and safety: From theory to practice
• Tourism and safety issues
• Commercial adventure tourism operations
• Tourism and crisis management issues
• Crisis management and recovery
• The hospitality sector
• The accommodation sector
• Types of tourist accommondation
• The management of tourism
• Varied types of tourism
• International volunteering
• Arts and cultural tourism
• Water tourism
• Food tourism
• Design science in tourism
• Foundations of destination management
• The foundations of tourism design
• Tourism experience
• Tourism design
• Emotions in tourism
• Lecture Tourism
• Travel behavior
• The tourism industry
• Tourism policy
• Tourism policy formulation
• Ebook Adventure tourism: The new frontier
• Adventure tourism: The new frontier
• The management of adventure tourism
• Wildlife tourism
• Artificial environment adventure
• The future of adventure tourism
• Summary Doctoral dissertation
• State management of tourism
• State management
• Improve the state management of tourism
• Health risks at destinations
• Information technology failure
• Commercial crises
• Tourism crisis management
• Crisis management in the tourism industry
• Tourism industry
• The basics of crisis management
• Crises' spheres of activity
• Negative events in tourism
• Ranking of activity spheres
• The tools of tourism design
• Tourist experience design tool
• Social systems
• Strategic choices
• Strategic implementation
• Analysis in strategic management
• Strategic alliances in the airline industry
• Strategic measures of crisis management
• Crisis planning measures
• Crisis organizational measures
• Crisis management instruments
• Community based tourism
• Northwestern provinces
• Socio economic development
• Tourism development index
• Tourism products
• Training management
• The Communist Party Tourism Colleges
• The labour force demand
• The enterprises
• The North Delta Area
• Graduates of Tourism vocational colleges