TAILIEUCHUNG - Seminars in IT for Businesses - Summary 3

In seminars in IT for Businesses - Summary 3, students will be able to understand: The way in which organizations collect, process and exchange information; technologies used to handle information's in organizations; technological and Societal factors that affect Information processing goals. | Seminars in IT for Businesses Summary 1 By Dr Sadaf Sajjad Value Chain & Five Forces Model Revisited If an organization wants to decrease its buyer’s or customer’s power, it can construct its value chain activity of “service after the sale” by offering high levels of quality customer service This will increase the switching costs for its customers, thereby decreasing their power (buyer power) Video 1 7- INFORMATION AND DATABASES Levels, Formats & Granularities of Information This is a good place to discuss the Samsung Electronics and Staples examples from the text Students should understand that information varies and different levels, formats, and granularities of information can be found throughout an organization Levels Formats Granularities Information granularity – refers to the extent of detail within the information (fine and detailed or coarse and abstract) CLASSROOM EXERCISE Organizing Information Break your students into groups and assign each group a different information type from Figure Ask the students to find examples of the different kinds of information they might encounter in an organization for their information type For example, information formats for a spreadsheet might include a profit and loss statement or a market analysis Ask your students to determine potential issues that might arise from having different types of information Ask your students what happens if the information does not correlate For example, the customer letters sent out do not match the customers and customer addresses in the database For example, the total on the customer’s bill does not add up to the individual line items Video 2 7- Information Quality Do you have any examples of a time when you encountered a problem due to low quality information? For example, you did not receive a package because the address was incorrect or missing List the business ramifications that can occur for an organization that maintains low quality information

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