TAILIEUCHUNG - Ebook Financial and management accounting an introduction (4th edition): Part 2

(BQ) Part 2 book "Financial and management accounting an introduction" has contents: Reporting corporate performance, reporting corporate performance, classification of costs, functions of management accounting, preparing a budget, standard costs, capital investment appraisal,.and other contents. | 12/4/06 13:53 Page 361 Chapter 14 Reporting corporate performance REAL WORLD CASE Stakeholder engagement: key lessons Vodafone touches a huge number of people across the markets in which it operates. The nature of these relationships differs. At 31 March 2005, we had over one million shareholders and 60,000 employees who were directly impacted by our business performance. Our 155 million customers relate to us as a service provider. Many more in local communities see our network infrastructure and some have strong views about it. We want to understand the views of a wide range of stakeholders and to have an opportunity to explain our perspectives. We also aim to build mutual trust in the relationships we have with stakeholders. We know that we will not satisfy everyone’s demands and believe that being open, honest and respectful of different views is the right approach. How we engage Stakeholder engagement takes many forms, formal and informal. It ranges from one-to-one meetings with an investor or pressure group to quantitative opinion research involving thousands of members of the public. It takes place at Group level and through our operating companies. Part of our engagement is to be an active member of a range of CR organisations including the World Business Council for Sustainable Development (WBCSD), Forum for the Future, the Global e-Sustainability Initiative (GeSI), International Business Leaders Forum (IBLF) and Business in the Community (BiTC). We record what we have learned from our many different interactions and assess the significance to our business of the various issues raised. Individual issues are prioritised according to their potential impact on the Group and our stakeholders, now and in the future. Performance and data summary 2004/05 Environment Number of base stations Number of mobile phones collected (million) Proportion of mobile phones reused(%) CO2 emissions from network operations and offices (millions of tonnes) (direct .

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