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Tuy nhiên, thâm tăng của công nghệ thông tin ở nhà và trong văn phòng gián tiếp giảm thiểu các rào cản văn hóa thay đổi liên kết với tất cả các sáng kiến KM. Ví dụ, một vài năm trước đây, trợ lý cá nhân kỹ thuật số (PDA) đã được hạn chế đến technophiles và các chuyên gia kinh doanh đầy túi. | 20 ORGANIZING FOR PROJECT MANAGEMENT nization the Manager of Projects is the chief honcho. In the Matrix Organization the Manager of Projects shares overall leadership with the functional managers. Tip You can t leave project management to chance. If you re going to be serious about managing projects then project management must become a way of life in the organization. Furthermore support for project management cannot be voluntary. It must be a condition of employment. Top management must see to this by providing substantive visible support via directives staffing and recognition. Teams The Matrix Organization configuration provides the built-in flexibility to deal with most project situations. However long before the Matrix Organization configuration was documented firms had found ways to address the needs of special situations. We used to call this solution task forces. This term seems to have fallen out of favor lately having been replaced by cross-functional teams. The team approach regardless of what term you choose to use calls for pulling strategic resources out from affected functional groups for the purpose of meeting a critical challenge usually under difficult schedule conditions. Teams have been used for numerous applications but the project application is a natural for the team approach. Team members may be assigned either part or full time to the project. The team may pick its own leader or the leader may be appointed by senior management. Teams can be very effective for both short- and long-term projects. There are several potential problems in implementing the team approach. One is the potential for conflicts. Because this is a less structured mode of operation there can be maneuvering for power and influence. Because the team members do not report to the team leader there can be resistance to accepting the direction of the leader or the will of the team. Of major concern is the possibility of a lack of project leadership skills. If the firm is a .