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Direct and oversee an organization's sales policies, objectives and initiatives. Set short- and long-term sales strategies and evaluate effectiveness of current sales programs. Recommend product or service enhancements to improve customer satisfaction and sales potential. Familiar with a variety of the field's concepts, practices and procedures. Rely on extensive experience and judgment to plan and accomplish goals. Lead and direct the work of others. A wide degree of creativity and latitude is expected. Typically reports to top management. The successful candidate will understand what motivates customers to buy and know how to tap into those needs and desires in an effective way. | SALES MANAGER JOB DESCRIPTION Direct and oversee an organization s sales policies objectives and initiatives. Set short- and long-term sales strategies and evaluate effectiveness of current sales programs. Recommend product or service enhancements to improve customer satisfaction and sales potential. Familiar with a variety of the field s concepts practices and procedures. Rely on extensive experience and judgment to plan and accomplish goals. Lead and direct the work of others. A wide degree of creativity and latitude is expected. Typically reports to top management. The successful candidate will understand what motivates customers to buy and know how to tap into those needs and desires in an effective way. Responsibilities Determine annual unit and gross-profit plans by implementing marketing strategies analyzing trends and results Establish sales objectives by forecasting and developing annual sales quotas for regions and territories projecting expected sales volume and profit for existing and new products Implement national sales programs by developing field sales action plans Maintain sales volume product mix and selling price by keeping current with supply and demand changing trends economic indicators and competitors Maintain professional and technical knowledge by attending educational workshops reviewing professional publications establishing personal networks participating in professional societies Contribute to team effort by accomplishing related results as needed Plan to ensure achievement of divisional and personal target aligning with company sales policies and strategies Manage develop coach control and motivate the sales force to develop their skill to ensure that a high professional standard is achieved and monthly sales target and KPI target are met Ensure targets are delivered through people management performance review reward and individual recognition Assess the strengths and weaknesses of the sales team and manage the sales program .
