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Bài giảng Chapter 8: International Strategy sẽ giới thiệu tới các bạn một số vấn đề cơ bản về: International Strategy Opportunities and Outcomes, International Strategy Lifecycle, Motivations for International Expansion;. Hy vọng tài liệu là nguồn thông tin hữu ích cho quá trình học tập và nghiên cứu của các bạn. | Chapter 8 International Strategy Michael A. Hitt R. Duane Ireland Robert E. Hoskisson ©2000 South-Western College Publishing 1 Competitiveness Chapter 3 Internal Environment Chapter 2 External Environment The Strategic Management Process Strategic Intent Strategic Mission Strategic Competitiveness Above Average Returns Feedback Strategy Formulation Chapter 4 Business-Level Strategy Chapter 5 Competitive Dynamics Chapter 6 Corporate-Level Strategy Chapter 8 International Strategy Chapter 9 Cooperative Strategies Chapter 7 Acquisitions & Restructuring Strategy Implementation Chapter 10 Corporate Governance Chapter 11 Structure & Control Chapter 12 Strategic Leadership Chapter 13 Entrepreneurship & Innovation Strategic Inputs Strategic Actions Strategic Outcomes 2 International Strategy Opportunities and Outcomes Identify International Opportunities Explore Resources and Capabilities Use Core Competence Strategic Competitiveness Outcomes International Strategies Modes of Entry Increased Market Size Return on Investment Economies of Scale and Learning Location Advantage International Business-Level Strategy Multidomestic Strategy Global Strategy Transnational Strategy Exporting Establishment of New Subsidiary Exporting Strategic Alliances Acquisition Management Problems and Risk Management Problems and Risk Higher Performance Returns Innovation Increased Market Size Return on Investment Economies of Scale and Learning Location Advantage 3 Selling Products or Services Outside a Firm’s Domestic Market International Strategy Lifecycle Firm Introduces Innovation in Domestic Market 1 Product Demand Develops and Firm Exports Products 2 Foreign Competition Begins Production 3 Firm Begins Production Abroad 4 Production Becomes Standardized and is Relocated to Low Cost Countries 5 10 Example: Aircraft manufacturers Boeing or Airbus Example: Japanese electronics or automobile manufacturers Motivations for International Expansion Increase Market Share Domestic market may lack the | Chapter 8 International Strategy Michael A. Hitt R. Duane Ireland Robert E. Hoskisson ©2000 South-Western College Publishing 1 Competitiveness Chapter 3 Internal Environment Chapter 2 External Environment The Strategic Management Process Strategic Intent Strategic Mission Strategic Competitiveness Above Average Returns Feedback Strategy Formulation Chapter 4 Business-Level Strategy Chapter 5 Competitive Dynamics Chapter 6 Corporate-Level Strategy Chapter 8 International Strategy Chapter 9 Cooperative Strategies Chapter 7 Acquisitions & Restructuring Strategy Implementation Chapter 10 Corporate Governance Chapter 11 Structure & Control Chapter 12 Strategic Leadership Chapter 13 Entrepreneurship & Innovation Strategic Inputs Strategic Actions Strategic Outcomes 2 International Strategy Opportunities and Outcomes Identify International Opportunities Explore Resources and Capabilities Use Core Competence Strategic Competitiveness Outcomes International Strategies Modes of Entry Increased
