Đang chuẩn bị nút TẢI XUỐNG, xin hãy chờ
Tải xuống
Chapter 14 - Online content providers: Digital media. After reading this chapter, you will be able to: Identify the major trends in the consumption of media and online content, discuss the concept of media convergence and the challenges it faces, describe the five basic content revenue models, discuss the key challenges facing content producers and owners,. | E-commerce business. technology. society. Third Edition Kenneth C. Laudon Carol Guercio Traver Chapter 14 Online Content Providers Digital Media The Wall Street Journal Online Class Discussion Why did the Wall Street Journal succeed with a subscription model when other newspapers have been unable to charge for their content Would you pay to read a daily newspaper online Why or why not Would you pay for access to online archives of newspapers and or magazines Do you think newspapers can make the transition from print on paper to news on screen Copyright 2007 Pearson Education Inc. Slide .