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THE STATUS OF WOMEN IN THE U.S. MEDIA 2012

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Neville Hogan is Professor of Mechanical Engineering and Professor of Brain and Cognitive Sciences at the Massachusetts Institute of Technology. He is Director of the Newman Laboratory for Biomechanics and Human Rehabilitation and a founder and director of Interactive Motion Technologies, Inc., a company offering innovative robotic tools to study and treat neuro-motor impairments. Born in Dublin, Ireland, he obtained a Dip. Eng. (with distinction) from Dublin Institute of Technology and M.S., M.E. and Ph.D. degrees from the Massachusetts Institute of Technology. Following industrial experience in engineering design, he joined MIT’s school of Engineering faculty in 1979 and has served. | WOMEN S MEDIA CENTER VC The Status of Women in the U.S. Media 2012 Robin H. Pugh Yi Ph.D. Craig T. Dearfield M.A. womensmediacenter.com WOMEN S MEDIA CENTER v vc The Women s Media Center founded by Jane Fonda Robin Morgan and Gloria Steinem has the goal of making women visible and powerful in media. Media influence is one of the most powerful economic and cultural forces today. By deciding who gets to talk what shapes the debate who writes and what is important enough to report media shape our understanding of who we are and what we can be. The problem is that we are only rarely using half of our talent and usually hearing half of the story. This report shines a light on the status of women in media and underscores the crucial need to hold media accountable for an equal voice and equal participation. Executive Summary This report summarizes the recent available statistical data on women who determine the content of news literature and television and film entertainment as well as on how women are depicted on entertainment television and film. Data were compiled from several leading sources of statistical and analytic data on women in the media and from recent research articles on media gender inequity. The report is intended to provide a broad overview of the status of women in the U.S. media at the beginning of 2012. Results indicate that over the past decade women consistently have been underrepresented in news and entertainment media with little change in proportions over time. When films and television do depict female characters they often reflect gender stereotypes. Women in films particularly young women are far more likely than men to be hypersexualized. Research has shown that underrepresentation and negative depictions in media have broad societal effects. How women are represented in media affects gender equity in general. It is important to determine the causes of underrepresentation and stereotypical depiction and to develop practical approaches to .

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