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New social networking methods were developed by the end of the 1990s, and many sites began to develop more advanced features for users to find and manage friends. [10] This newer generation of social networking sites began to flourish with the emergence of Friendster in 2002, [11] and soon became part of the Internet mainstream. Friendster was followed by MySpace and LinkedIn a year later, and finally, Bebo. Attesting to the rapid increase in social networking sites' popularity, by 2005, MySpace was reportedly getting more page views than Google. Facebook, [12] , launched in 2004, has since become the largest social networking site in the. | An analytical synthesis and workshop report BULLETS new media and the warfighter blogs Center for strategic Leadership US Army War College The SecDev Group About the Workshop The New Media and the Warfighter workshop held at the U.S. Army War College USAWC Carlisle Barracks Pennsylvania was a collaboration between the War College s Center for Strategic Leadership CSL and The SecDev Group Canada . It brought together leading practitioners from the Department of Defense Department of State Intelligence Community and academia over a three-day period January 2008 at CSL s Collins Hall. The workshop used a case study of the 2006 Israeli-Hezbollah War in Lebanon as a jumping off point to examine the role of new media in contemporary warfighting. Focus groups explored the challenges and opportunities for leveraging new media countering new media and the implications for operations security. The workshop was an unclassified event and the Israeli-Hezbollah case studies allowed participants to engage issues without prejudice or risk to ongoing operations. About this Report This report was prepared by Deirdre Collings and Rafal Rohozinski of The SecDev Group. Substantive inputs were provided by Dennis Murphy Cindy Ayers Harry Phillips Jerry Johnson and David Smith all of the USAWC. Special thanks to Jerry Johnson USAWC for his support in providing transcripts and Harry Phillips USAWC for gathering research material and establishing a web presence for the workshop. Thanks also to Jane Gowan for the report s layout and design work and to Arnav Manchanda and Kim Lawrence both of SecDev for editorial support. Finally a word of thanks to Lieutenant General Bill Caldwell for his invaluable engagement with workshop participants which enriched the discussions and greatly added to the enthusiasm of the workshop deliberations. This workshop and report forms the second in a series that looks at the changing operational environment within which information is now pervasive and the .
