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Bringing in the Excluded? Aesthetic labour, skills and training in the ‘new’ economy

In factor analysis, two factors emerged, an emotional factor and a cognitive factor. The cognitive factor was made up of the complexity,meaningfulness, interestingness, pleasantness, and familiarity scales. The emotional factor was made up of the warmth, emotionality, arousal, and dominance scales. The cognitive factor explained a majority (51.4%) of the variance in the art pictures and 14% of the variance in the emotional photographs. The emotional factor explained almost fifty percent (48.1%) of the variance of the emotional photographs and 13.7% of the variance in art pictures. . | Journal of Education and Work Vol. 16 No. 2 June 2003 Bjl Carfax Publishing Tihỵlui -S. Frí.IÌ1 i 1 Cxxjp Bringing in the Excluded Aesthetic labour skills and training in the new economy Dennis Nickson Chris Warhurst Anne Marie Cullen Allan Watt 1 The Scottish Hotel School The University of Strathclyde Glasgow G4 0LG ABSTRACT Debates about the nature of work employment and skill formation in the new economy have to date neglected the notion of aesthetic labour . Identification by us of this new form of labour provides the basis to review some of the implications in relation to skill acquisition and usage current training provision and social exclusion as it effects an area of the economy that is predicted to have massive jobs growth. Thus the article briefly reports on a pilot aesthetic skills training programme developed within the Glasgow milieu to address some of these concerns. Despite some concerns about social control we consider the role of such dedicated training in improving the employability of the long-term unemployed and conclude that provision of this type has a role in addressing social exclusion in the labour market. Introduction In response and sensitive to the skills deficit that is emerging as a result of the structural shift in the economy and employment this article will report on research that has attempted to explore an under-developed and under-appreciated form of labour in interactive service work in this case retail tourism hospitality and financial services in the new Glasgow economy. This labour is termed by us aesthetic labour and details of the initial empirical research that led to the development of the concept can be found in Nickson et al. 2001 . Furthermore a discussion of the conceptualisation of the relationship between aesthetic labour aesthetics and organisation is outlined in Witz et al. 2003 . Essentially though we see such labour as a supply of embodied capacities and attributes possessed by workers at the point of entry .