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Th e key to winning any dispute, especially one in court, is having substantial proof of the facts in dispute. Th is is best done by putting all complaints in writing, making a copy for yourself, and if possible, sending all correspondence by certifi ed mail. Th is is what is known as creating a paper trail, which is very important because this way when a dispute arises, you will have all the information you need right in front of you for the other party to see. In the unfortunate case of a dispute going to court,. | APPLICATIONS OF REVENUE MANAGEMENT IN APARTMENT RENTAL INDUSTRY University Of Texas At Dallas School Of Management Prepared By Nowshaba Ahmed Shveta Chitale Yue Cheng Page 1 Table of Contents List of Tables.3 List of Figures.4 1 Objective.5 2 Introduction.6 3 Research Methodology.8 4 Revenue Management Decisions.12 5 Demand drivers and trends.15 6 Pricing Structure.17 6.1 Comparative Pricing.18 6.1.1 Lincoln Apartments.18 6.1.2 Pricing of Camden Apartments at two locations.20 7 Demand Price relationship . 23 7.1 Price change by Unit Type.23 7.2 Price change by Time.23 7.3 Demand Change.25 7.4 Occupancy-Price Relationship.26 8 Price Optimization . 28 8.1 Camden s Revenue management system- Price Optimizer by M PF Yieldstar .29 8.2 YieldStarTM s biggest competitor - Rainmaker Group Inc s LRO software.30 9 Price Differentiation.33 10 Competition.34 11 Observations and Conclusions . 35 12 References. 36 13 References for figures. 37 14 References for selected tables. 38 Page 2 List of Tables Table 1 Statistics for Dallas apartment rental market.7 Table 2 List price for Lincoln Crossing Apartment.20 Table 3 List of apartments using revenue management software.31 Table 4 Price difference between Camden Arboretum apartment.34 Page