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Hiện tượng tập trung kinh doanh đã sáp nhập với toàn cầu hóa đề cập trước đó để tạo ra các nhóm quan trọng như Bertelsmann, Havas, Tin tức Tổng công ty, Pearson hoặc Kirch. Các nhóm này, trên tất cả các cổ phần kinh doanh,. Thông tin và giải trí là sản phẩm của họ. | 264 PSYCHIATRY IN SOCIETY television networks radio networks editorials movie distributors and cable operators. The entrepreneurial concentration phenomenon has merged with the previously mentioned globalization to create important groups such as Bertelsmann Havas News Corporation Pearson or Kirch. These groups are above all business holdings. Information and entertainment are their products. This concentration is motivated in part directly by the entrepreneurial spirit growth objectives and in part by the need to group the capital to offer the best products and services available. The media are an indispensable component of the contemporary social structure. If they did not exist society would be completely different. We live in an interconnected world where transmitted ideas and messages can generate modify and eliminate attitudes and trends of opinion. We are continuously exposed to all sources of information. Our contact with the media is made continuous intense and complex by the confluence of the channels messages and the different uses given to the available information. Television radio and newspapers make up part of our daily life. Statistics presented by international organizations such as the United Nations Educational Scientific and Cultural Organization UNESCO show that in the year 1970 there were 9275 million media units television radio newspapers and magazines while in 1996 this number increased to 12 345 million television radio newspapers and magazines showing a 33 increase. The most spectacular growth has been experienced in television and radio with increases of 466 and 268 respectively. The presence of television in the world s households has tripled in the period between 1970 and 1996 and that of radio has doubled. Furthermore not only has the consumption of the above traditional media increased but also the new media have experienced a spectacular growth. In the emerging sector the result of the information technology era is exemplified by .
