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Tham khảo tài liệu 'english for personal assistants - part 18', ngoại ngữ, kỹ năng viết tiếng anh phục vụ nhu cầu học tập, nghiên cứu và làm việc hiệu quả | Written apologies 85 High key Changing to high key occurs when we want to show a word or concept is in contrast with something we said before something we will say in the near future the implicit expectations of our audience i.e. something surprising we want to show a new verbal paragraph Example 1. 2. 3. This year we increased our net profit by twenty million dollars. These results have been encouraging however there are problems. Rlght then let s move on to my second topic. Task 5 Rewrite the following sentences to indicate in which part of the sentence the voice would rise to signal high key. See the three examples above. 1. Only six people have replied to my memo 2. It s true it s going to be difficult but there is a way we could . 3. I m sorry I wanted the figures for March not February. 4. Wasn t it Jane who contacted Mr. Zappala before Dealing with tricky situations There are times when things go wrong and all we can do is apologise accept blame when we are at fault assure the client that this will not happen again and promise to do something to rectify the situation. These situations are often stressful for the people involved so how we use our voice is of particular importance. Part of the skill of a good communicator is creating a sense of we. This is more effective in getting the listener s support than the creation of an I-you relationship. We can strengthen this effect by using the tone of our voice appropriately. Written apologies Different forms of the word apology are used in more formal situations e.g. Jan Becks sends his apologies for not attending the meeting. We apologise for the delay in getting the goods to you. Please accept our apologies for this mistake. 86 Apologising When we think about larger companies organisations government departments and so on there are said to be two responses to errors. Members of effective organisations come together and put right whatever is wrong. Members of ineffective organisations cannot be seen for dust as
