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Even if the spouse is working full or part-time in the business, the primary owner usually retains primary responsibility for the functions of the business, or to a lesser extent, shares responsibility with the spouse. The only area where the spouse is more likely to have primary responsibility instead of sharing it with the primary owner is in accounting and finance (27 percent of spouses have sole control; 22 percent share), but it is still more likely the owner has primary responsibility (49 percent). The following discussion presents the latest findings and trends on the SBSI, growth. | The State of Small Business Report June 2010 Survey of Small Business Success July 2010 Sponsored by Network Solutions LLC and the Center for Excellence in Service at the University of Maryland s Smith School of Business Ụ N V EKS ITY OF w MARYLAND Robert H. Smith SCHOOL OF BUSINESS Center for Excellence in Service Presented by Rockbridge Associates Inc. Copyright 2009 Network Solutions LLC. All rights reserved. Table of Contents Introduction.1 Executive Summary.2 The Small Business Success Index.5 Factors Contributing to Competitive Success.12 Internet Business Solutions.15 Social Media Use.19 Small Business Financial Success.31 The Small Business Economic Climate.34 Global Business.38 The Role of Spouses in Small Business.38 The Small Business Owners and their Businesses.38 About the Small Business Success Survey.41 Copyright 2009 Network Solutions LLC. All rights reserved. XLi Ụ N I VERS I T Y OF w MARYLAND Robert H. Smith SCHOOL OF BUSINESS Center for Excellence in Service Introduction The recession has taken its toll on the overall health of small business despite owners underlying resiliency and continued satisfaction with their career choice. Compared to the past they are struggling more with marketing and innovation and managing technology and their workforce. With expected improvements in their bottom lines in 2010 they remain cautiously optimistic about the economic environment and their futures. Because of the importance of the small business sector which accounts for over one out of every three jobs in the U.S. Network Solutions LLC and the Center for Excellence at the University of Maryland s Smith School of Business have partnered to track the competitive health of small businesses over time. The survey is conducted by telephone every six months and four waves of the survey have been conducted to date Wave 1 the baseline survey wave in December 2008 and January 2009 among 1000 small businesses Wave 2 in June 2009 with 500 small business owners Wave 3