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The purpose of this research is to analyze factors that influence millennial’s technology acceptance of chatbot in the banking industry in Indonesia. | Analysis of factors influencing millennial s technology acceptance of chatbot in the banking industry in Indonesia International Journal of Management IJM Volume 10 Issue 3 May-June 2019 pp. 107-118 Article ID IJM_10_03_011 Available online at http www.iaeme.com ijm issues.asp JType IJM amp VType 10 amp IType 3 Journal Impact Factor 2019 9.6780 Calculated by GISI www.jifactor.com ISSN Print 0976-6502 and ISSN Online 0976-6510 IAEME Publication ANALYSIS OF FACTORS INFLUENCING MILLENNIAL S TECHNOLOGY ACCEPTANCE OF CHATBOT IN THE BANKING INDUSTRY IN INDONESIA Richad Richad Vivensius Vivensius Sfenrianto Sfenrianto and Emil R. Kaburuan Department of Information Systems Management BINUS Graduate Program Master of Information Systems Management Bina Nusantara University Jakarta Indonesia 11480. ABSTRACT The purpose of this research is to analyze factors that influence millennial s technology acceptance of chatbot in the banking industry in Indonesia. In this quantitative research innovativeness is the exogenous variable while the endogenous variables are perceived usefulness perceived ease of use and attitude towards using and behavioral intention. This research used primary data gathered from distributed questionnaires directly from the millennial people in Indonesia. Using simple random sampling technique to total sample of 400 people out of the total population of 90 million people. Statistical analysis in this research is conducted using Partial Least Square Structural Equation Model PLS SEM . The result shows that innovativeness perceived usefulness perceived ease of use and attitude towards using the chatbot affected behavioral intention. Keywords Chatbot Banking Industry Millennial Technology Acceptance Model TAM Partial Least Square Structural Equation Model PLS SEM . Cite this Article Richad Richad Vivensius Vivensius Sfenrianto Sfenrianto and Emil R. Kaburuan Analysis of Factors Influencing Millennial s Technology Acceptance of Chatbot in the Banking Industry
