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The article is devoted to methodological issues of assessing the investment attractiveness of industrial enterprises, based on the nature of investments and the goals of their initiators. | Assessment of investment attractiveness of industrial enterprises International Journal of Management IJM Volume 11 Issue 2 February 2020 pp. 27 35 Article ID IJM_11_02_004 Available online at http www.iaeme.com ijm issues.asp JType IJM amp VType 11 amp IType 2 Journal Impact Factor 2020 10.1471 Calculated by GISI www.jifactor.com ISSN Print 0976-6502 and ISSN Online 0976-6510 IAEME Publication Scopus Indexed ASSESSMENT OF INVESTMENT ATTRACTIVENESS OF INDUSTRIAL ENTERPRISES Jacek Binda Department of Finance and Information Technology Bielsko-Biała School of Finance and Law Bielsko-Biała Poland Maryna Prokopenko Department of Management Kyiv National University of Technology and Design Kyiv Ukraine Andrii Ramskyi Department of Finance and Economics Borys Grinchenko Kyiv University Kyiv Ukraine Olena Shuplat Department of Corporate Finance and Controlling SHEE Kyiv National Economic University named after V. Hetmana Kyiv Ukraine Liudmyla Halan Department of Economic Theory and Project Management O. S. Popov Odessa National Academy of Telecommunications Odessa Ukraine Dmytro Mykhaylenko Department of Finance and Entrepreneurship Sumy State University Sumy Ukraine ABSTRACT The article is devoted to methodological issues of assessing the investment attractiveness of industrial enterprises based on the nature of investments and the goals of their initiators. Various methods for assessing the economic efficiency of investments in newly created existing and reconstructed industrial enterprises are examined and the conditions for their application are determined. The necessity of calculating the economic efficiency of direct investment as part of changing the entire production and economic system of the investor is justified. A structural and logical scheme of interaction between the potential investor and the investment object directly for the implementation of investment projects was proposed taking into account the number of investments type of investor and term of the
