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Floriculture industry in India is in a boom in recent years. Maharashtra is the leading state in India for cut roses consumption and export. The study is based on data collected from 30 producers growing cut roses in polyhouses around Pune city for the year 2013-14. The average cost of erection of polyhouse (0.24 ha.) was around Rs.23.13 Lakhs. The average cost of cultivation of cut roses was worked to Rs. 5.97 lakh and it was decreased across the size group of polyhouses. The major items of cost involved were hired human labour, planting material, fertilizers, plant protection chemicals and bed preparation. The average profit realized was Rs.10, 25417 with B:C ratio 1.72. The average cost of marketing was estimated to Rs.18.60/bundle. The winter season produce had reaped the maximum prices, whereas exported produce fetched more prices. In export, Channel-III (Cut roses producer – Importer- Wholesaler- Retailer- Consumer) proved to be more efficient. The farmer should adopt the production technology in such a way that maximum produce should be available for marketing during 25th January to 10th February in order to reap the benefit of maximum prices. | Economic analysis of production of cut roses under Polyhouses in western Maharashtra
