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This paper aims to investigate linguistic features of English feature-story headlines in terms of general characteristics, structure, word choice and stylistic devices. By using both qualitative and quantitative methods, the paper has found several features of English feature-story headlines, which have been discussed to provide a deeper insight into the prominent characteristics of English feature-story headlines. | VNU Journal of Science: Foreign Studies, Vol. 32, No. 4 (2016) 30-38 Linguistic Characteristics of Feature-Story Headlines in Native English Newspapers and Magazines Nguyen Thi Kim Luyen* Department of Foreign Languages, Vietnam Military Medical University, 160 Phung Hung, Phuc La, Ha Dong, Hanoi, Vietnam Received 28 March 2016 Revised 28 November 2016; Accepted 30 November 2016 Abstract: Headlines are often among the most vital parts of every newspaper and magazines as they play a key role in attracting readers’ attention, especially headlines of news stories and feature stories which are the two kinds of headlines focusing on information and discussion respectively. This paper aims to investigate linguistic features of English feature-story headlines in terms of general characteristics, structure, word choice and stylistic devices. By using both qualitative and quantitative methods, the paper has found several features of English feature-story headlines, which have been discussed to provide a deeper insight into the prominent characteristics of English feature-story headlines. This in turns helps enhance readers’ comprehensive skills when they deal with this kind of headlines in English newspapers and magazines. Keywords: Feature-story headlines, linguistic characteristics, headlines, word choice, stylistic devices. 1. Introduction and aim of the study and magazines as they play a key role in attracting readers’ attention, especially headlines of news stories and feature stories which are the two kinds of headlines focusing on information and discussion respectively. This paper aims to investigate prominent linguistic features of native English featurestory headlines in terms of general characteristics, structure, word choice and stylistic devices. Characteristics of feature-story headlines have been observed as a combination of those of news stories and feature stories to enhance their prime function of attracting readers. The question that many experts .