TAILIEUCHUNG - STRATEGIES FOR TOURISM INDUSTRY – MICRO AND MACRO PERSPECTIVES

Today, it is considered good business practice for tourism industries to support their micro and macro environment by means of strategic perspectives. This is necessary because we cannot contemplate companies existing without their environment. If companies do not involve themselves in such undertakings, they are in danger of isolating themselves from the shareholder. That, in turn, creates a problem for mobilizing new ideas and receiving feedback from their environment. In this respect, the contributions of academics from international level together with the private sector and business managers are eagerly awaited on topics and sub-topics within Strategies for Tourism Industry-Micro and Macro Perspectives | STRATEGIES FOR TOURISM INDUSTRY - MICRO AND MACRO PERSPECTIVES Edited by Murat Kasimoglu and Handan Aydin Strategies for Tourism Industry - Micro and Macro Perspectives Edited by Murat Kasimoglu and Handan Aydin Published by InTech Janeza Trdine 9 51000 Rijeka Croatia Copyright 2012 InTech All chapters are Open Access distributed under the Creative Commons Attribution license which allows users to download copy and build upon published articles even for commercial purposes as long as the author and publisher are properly credited which ensures maximum dissemination and a wider impact of our publications. After this work has been published by InTech authors have the right to republish it in whole or part in any publication of which they are the author and to make other personal use of the work. Any republication referencing or personal use of the work must explicitly identify the original source. As for readers this license allows users to download copy and build upon published chapters even for commercial purposes as long as the author and publisher are properly credited which ensures maximum dissemination and a wider impact of our publications. Notice Statements and opinions expressed in the chapters are these of the individual contributors and not necessarily those of the editors or publisher. No responsibility is accepted for the accuracy of information contained in the published chapters. The publisher assumes no responsibility for any damage or injury to persons or property arising out of the use of any materials instructions methods or ideas contained in the book. Publishing Process Manager Vana Persen Technical Editor Teodora Smiljanic Cover Designer InTech Design Team First published April 2012 Printed in Croatia A free online edition of this book is available at Additional hard copies can be obtained from orders@ Strategies for Tourism Industry - Micro and Macro Perspectives Edited by Murat Kasimoglu and

• Quản trị kinh doanh
• Tourism Industry
• Micro and Macro
• Tourism Industry
• Sustainable Tourism
• Sustainability of Coastal
• Satellite Accounts
• Open tourism
• Crowdsourcing in the tourism industry
• Co creation challenging the tourism industry
• Merchandizing user generated souvenirs
• Open innovation models in the tourism sector
• Tourism strategy of Turkey 2023
• Tourism strategy of Turkey
• Turkish tourism Toward New Horizons
• Strengthening the tourism strategies for industry
• tourism strategy implemen tation of turkey
• Industry Tourism
• Tourism development
• Innovation through co creation
• Holistic framework of open tourism
• Open source marketing in tourism
• Development Strategy
• Global Tourism Market –
• Culinary Tourism
• Decisions in Tourism
• Ebook An introduction to tourism
• An introduction to tourism
• The tourism industry
• The measurement of tourism
• Economic impacts of tourism
• Tourism and the environment
• Tourism trades
• Tourism industry trades
• Tourism policy
• Tourism by world region
• Tourism: A modern synthesis
• Tourism demand
• Tourist motivation
• Tourism accommodation
• Managing tourism operations
• Financing tourism operations
• Crisis management in the tourism industry
• The basics of crisis management
• Crises' spheres of activity
• Negative events in tourism
• Ranking of activity spheres
• Lecture Tourism
• Travel behavior
• Tourism destination management
• Tourism policy formulation
• Strategic management for tourism hospitality and events
• Tourism management
• Hospitality industry management
• Tourism hospitality and event organizations
• SWOT analysis for tourism hospitality and event
• The financial in tourism hospitality and event organizations
• Competitive strategy tourism hospitality and event organizations
• Strategic evaluation tourism hospitality and event
• Strategic implementation for tourism hospitality and events
• Tourism and hospitality management
• Hospitality industry
• Historical tourism
• Religious tourism
• Categories of medical tourism
• Global tourism organization
• Marketing tourism
• Managing tourist activities
• Rural tourism
• Urban tourism
• Managing the tourist experience
• Tourism destination competitiveness
• Tourism potentials
• Vietnam’s tourism industry
• Multi perspective analysis
• Tourism development potential
• Varied types of tourism
• International volunteering
• Arts and cultural tourism
• Water tourism
• Food tourism
• Sustainable development
• Current tourism industry practices
• Ecotourism development
• Strategic measures of crisis management
• Crisis planning measures
• Crisis organizational measures
• Crisis management instruments
• Vietnam tourism
• the concept of tourism
• environmental tourism
• tourism potential
• the famous tourist destination
• Asean tourism sector
• Labor mobility in Asean tourism sector
• The labor force and labor in tourism sector
• Labor force in tourism sector
• Manpower training for labor mobility
• Workforce training in the tourism industry
• Tourism organizations
• International tourism organizations
• Developmental organizations
• Life seeing tourism
• International tourism
• Pleasure travel
• Tourism planning
• Social considerations
• Tourism research
• Travel research
• Tourism research association
• Spiritual tourism
• Vietnam's tourism industry
• Socio economic development
• Spiritual tourism activities