TAILIEUCHUNG - Lecture Management information systems (9/e) – Chapter 9: E-Commerce systems

After completing this unit, you should be able to: Identify the major categories and trends of e-commerce applications; identify the essential processes of an e-commerce system, and give examples of how they are implemented in e-commerce applications; identify and give examples of several key factors and Web store requirements need to succeed in e-commerce; | Electronic Commerce Systems Chapter 9 Identify the major categories and trends of e-commerce applications. Identify the essential processes of an e-commerce system, and give examples of how they are implemented in e-commerce applications. Learning Objectives Learning Objectives Identify and give examples of several key factors and Web store requirements needed to succeed in e-commerce. Identify and explain the business value of several types of e-commerce marketplaces. Discuss the benefits and trade-offs of several e-commerce clicks and bricks alternatives. What is Electronic Commerce? Electronic commerce encompasses the entire online process of developing, marketing, selling, delivering, servicing, and paying for products and services transacted on internetworked, global marketplaces of customers, with the support of a worldwide network of business partners. Case #1: Success in an Online Marketplace Evolution of eBay: Consumer auction market for small segment of population to sell .

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