TAILIEUCHUNG - Lecture Lesikar's business communication: Connecting in a digital world (13/e): Chapter 2 - Kathryn Rentz, Paula Lentz

Chapter 2 - Communicating across cultures. After reading the material in this chapter, you should be able to: Explain why cross-cultural communication is critical to business, describe three major factors that influence a country or region’s culture, describe cultural differences regarding body positions and movements and use this knowledge effectively in communicating,. | Chapter 2 Communicating Across Cultures © 2014 by McGraw-Hill Education. This is proprietary material solely for authorized instructor use. Not authorized for sale or distribution in any manner. This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part. Why cross-cultural communication is critical to business Dimensions of cultural difference Body positions and movements Factors of human relationships Problems of language Advice for communicating across cultures Enhancing cross-cultural communication skills 2- Chapter Overview Technological advances, such as interactive and mobile communication, have fueled globalization. Effective international communication helps you design products that meet global market needs and win business. Successful communication with international coworkers improves workplace productivity. Communicating with those from other cultures enriches your business and personal life. 2- Why

• PR - Truyền thông
• Business communication
• Business messages
• Fundamentals of report writing
• Communicating across cultures
• Cross cultural communication
• Handshakes across cultures
• Business communication design
• Lecture Business communication design
• Indirect communication strategies
• Direct communication strategies
• Indirect strategy
• Communicating internally
• Formal communication networks
• Informal communication networks
• Business of change
• Organizations change
• Communication conflicts
• Industrial communication
• Lecture Business and industrial communication
• Subordinate communication
• Communication activities
• Lecture Business communication
• Communication skills
• Business communication process
• Communication networks
• Oral communication
• Text based visuals
• Business writing design
• Writing process
• Business writing style
• Business of reports
• Organizing reports
• Informational reports
• Communication technology
• Technology influence
• Selecting appropriate words
• Avoid discriminatory wording
• Writing good news
• Neutral messages
• Writing bad news messages
• Writing persuasive messages
• Email sales messages
• Writing reports
• Conventional outline form
• Writing short reports
• Forms of short reports
• Communicating orally
• Using voice input
• Application documents
• Print résumé
• Creating effective messages
• Communication design
• Select channels
• Administrative communication
• Business communication environment
• Communication process
• Business environment
• Corporate culture