TAILIEUCHUNG - Lecture Management information systems (10/e): Chapter 11 - James A. O'Brien, George M. Marakas

Chapter 11 - Developing business/IT strategies. After completing this unit, you should be able to: Discuss the role of planning in the business use of information technology, using the scenario approach and planning for competitive advantage as examples; discuss the role of planning and business models in the development of business/IT strategies, architectures, and applications; identify several change management solutions for end user resistance to the implementation of new IT-based business strategies and applications. | Developing Business/IT Strategies Chapter 11 McGraw-Hill/Irwin Copyright © 2011 by The McGraw-Hill Companies, Inc. All rights reserved. Multimedia Lecture Support Package to Accompany Basic Marketing Lecture Script 6- Discuss the role of planning in the business use of information technology, using the scenario approach and planning for competitive advantage as examples Discuss the role of planning and business models in the development of business/IT strategies, architectures, and applications Identify several change management solutions for end user resistance to the implementation of new IT-based business strategies and applications Learning Objectives Planning Fundamentals IT created a seismic shift Just knowing the importance and structure of e-business is not enough Must be able to transform an old business design to a new e-business design Information technology has created a seismic shift in the way companies do business Just knowing the importance and structure of .

• Quản trị kinh doanh
• Management information systems
• Lecture Management information systems
• Information systems in business
• Business applications
• IT strategies
• Developing business
• Information systems
• Computer based information systems
• Managing information resources
• Information security
• Electronic commerce
• Information systems combine
• Global management of information technology
• Organizing IT
• Customer relationship management
• Supply chain management
• Transaction processing systems
• Managing data
• Network applications
• Business analytics
• General ethical framework
• Social computing
• Major E commerce mechanisms
• Mobile computing
• IT strategic plan