TAILIEUCHUNG - Levande’s Quick Guide to Marketing

Tele-marketing is still an effective way of contacting a large number of prospects. Firstly you have the opportunity to speak to over 100 people a day and explain what it is that you’re offering. If telemarketing is done correctly it helps generate interest in your products, raises awareness of your company and helps fill your sales diary with meaningful appointments. So where to begin? Firstly look at your existing database, have you spoken to them all inside the last 6 months? If not, why? If your product or service is needed and valued it is very unlikely that you. | Idea s to help you improve your marketing strategy. Levande s Quick Guide to Marketing By Jon Pullinger Copyright 2012 by Jon Pullinger Smashwords Edition ISBN 9781301376667 Also available on http Like us http LevandeLtd Levande has helped their clients run many profitable campaigns including telephone email and mobile marketing. We designed and produced this quick information guide to help our clients understand the fundamentals before they begin. We have offered free advice on our website and now wish to share it with the Kindle family as it s helped many businesses earn more and in the current climate isn t that what we all want 1 INDEX Tele-marketing Mobile marketing Social media Email marketing A few final thoughts 2 TELE-MARKETING Tele-marketing is still an effective way of contacting a large number of prospects. Firstly you have the opportunity to speak to over 100 people a day and explain what it is that you re offering. If telemarketing is done correctly it helps generate interest in your products raises awareness of your company and helps fill your sales diary with meaningful appointments. So where to begin Firstly look at your existing database have you spoken to them all inside the last 6 months If not why If your product or service is needed and valued it is very unlikely that you are unique. Sadly capitalism doesn t work that way. If it s a good idea then it ll be copied and your competitors will be trying to speak to the same decision makers that are sitting in your database. Secondly clean your database for TPS opt outs before beginning to call them. TPS or the telephone preference scheme was brought in to help consumers and businesses opt out of receiving marketing calls so it s not going to go well if you call someone that has opted out of these types of calls and it can land you a hefty fine. 5 tips to improve your telemarketing success Does that make sense Tie downs are essential if you re .

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