TAILIEUCHUNG - A Client’s Guide to Design: How to Get the Most Out of the Process

Every designer produces original work that is covered by copyright protection, and additional work that could possibly be registered under trademark or patent laws. Because of this, every design contract needs to address the issues of ownership and usage of intellectual property. These can be negotiated in a variety ways, based on the nature of the work and the specifi c needs of the client. Preliminary art versus fi nal art There is an important distinction to be made between preliminary and fi nal art. Early in each project, a designer may produce a lot of discussion materials (such as. | A Client s Guide to Design How to Get the Most Out of the Process AIGA I the professional association for design AIGA I the professional association for design 164 Fifth Avenue New York NY 10010 212 807 1990 AIGA Board Bill Grant president Shel Perkins secretary-treasurer Richard Grefé executive director James Ales Connie Birdsall Laurie Churchman Moira Cullen David Gibson Steve Hartman Marcia Lausen Debbie Millman Marty Neumeier Bennett Peji Hank Richardson Mark Randall and Bonnie Siegler Michael Hodgson presidents council representative Publisher Richard Grefé AIGA Editorial content Joanne Stone The Writer Spicewood Texas and Lana Rigsby Rigsby Design Houston Design Grant Design Collaborative Atlanta Paper Domtar EarthChoice Solutions Pineapple Smooth 80 lb. cover and Solutions Recycled White Smooth 80lb. text Printing Peake DeLancey Printers LLC Fonts Interstate and Filosofia Copyright AIGA 2007. The first edition was published in 2001. Presenting Sponsor for the AIGA Design Business and Ethics series M Adobe Paper Sponsor for the AIGA Design Business and Ethics series DOMTAR Earthchoice High quality paper with a conscience Printing Sponsor for the AIGA Design Business and Ethics series Peake DeLancey A Client s Guide to Design How to Get the Most Out of the Process Getting the most out of the process 3 Finding the right designer 7 The design brief 15 Budgeting and managing the process 17 AIGA standards of professional practice 20 Business expectations for the professional designer .

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