TAILIEUCHUNG - Tapworthy Designing great iPhone aPPs Josh Clark

While every precaution has been taken in the preparation of this book, the publisher and author assume no responsibility for errors or omissions, or for damages resulting from the use of the information contained herein. This book presents general information about technology and services that are constantly changing, and therefore it may contain errors and/or information that, while accurate when it was written, is no longer accurate by the time you read it. Some of the activities discussed in this book, such as advertising, fund raising, and corporate communications, may be subject to legal restrictions. Your use of or reliance. | I m blown away by Josh Clark s deep understanding of the iPhone user experience. This is an important read for everyone thinking about iPhone apps. Jurgen Schweizer founder of Cultured Code Tapworthy Designing Great iPhone Apps iPhone Apps I RgTBOilli It s rare to find a person like Josh Clark who speaks so intently to the topic of interface design and mobile devices. John Maeda President of Rhode Island School of Design Having been completely immersed in iPhone Ul design for the past 2 years and even writing on the subject myself I was excited to review an early copy of Tapworthy but didn t expect any grand revelations. Boy was I wrong. Tapworthy not only summed up just about everything I think I know about iPhone User Interface design but challenged me to think about the typical iPhone user in new ways. This book is an invaluable resource to ANYONE working on mobile apps. David Barnard Founder of App Cubby Tapworthy Designing Great iPhone Apps So you ve got an idea for an iPhone app along with everyone else on the planet. Set your app apart with elegant design efficient usability and a healthy dose of personality. This lively accessible guide shows you how to design exceptional user experiences for the iPhone and iPod Touch through practical principles and a rich collection of visual examples. Whether you re a designer programmer manager or marketer Tapworthy teaches you to think iPhone and helps you ask the right questions and get the right answers throughout the design process. You ll explore how considerations of design psychology culture ergonomics and usability combine to create a tapworthy app. Along the way you ll get behind-the-scenes insights from the designers of apps like Facebook USA Today Twitterrific and many others. Develop your ideas from initial concept to finished design Build an effortless user experience that rewards every tap Explore the secrets of designing for touch Discover how and why people really .

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