TAILIEUCHUNG - Research into the Door-to- Door Sales Industry in Australia

To achieve success as a telemarketer, you’ll need to invest the necessary time and effort to learn and master a variety of different skills. Only then will you be able to truly tap your potential for generating the sales results you and your em- ployer want. This book divides up the skills you need, explains them in detail, and then offers strategies for developing and utilizing them. Once you develop a basic understanding of each skill involved in the telemarketing process, however, it’s up to you to practice and hone those skills and discover how to prop- erly incorporate them into the telesales work you are or will be doing | Research into the Door-to-Door Sales Industry in Australia Report by Frost Sullivan for the Australian Competition and Consumer Commission ACCC August 2012 Research into the Door-to-Door Sales Industry in Australia 2012 Contents 1. Executive The Project Definition of Door-to-door Sales .7 Summary of Research Products and Services Commonly Sold Door-to-Door in Total Number of Door-to-Door Sales in Main Traders Using the Door-to-Door Channel in Characteristics of Products Sold Benefits of the Door-to-Door Sales Disadvantages of the Door-to-Door Sales Importance of the Door-to-Door Sales Channel Relative to Other Sales Channels 11 Usage of the Door-to-Door Sales Channel to Target Specific Door-to-Door Sales Agents and Sales Training and Consumer Law Drivers and Restraints for Door-to-Door 2. Introduction and Project The Project Definition of Door-to-door Sales .19 Door-to-Door Sales and Direct The Organised and Unorganised Page 2 Research into the Door-to-Door Sales Industry in Australia 2012 Other Door-to-Door 3. Overview of the Door-to-Door Sales Channel in Households in Products and Services Sold via Door-to-Door Usage of Door-to-Door Sales by Pay Estimated Size of the Door-to-Door Advantages and Disadvantages of the Door-to-Door Channel for Usage of the Door-to-Door Sales Channel to Target Specific 4. The Door-to-Door Sales Structure of the Door-to-Door Sales Business Models .

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